THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 12th Annual Shorty Awards Best use of Instagram

This award honors the best use of Instagram for a campaign, post or project. Describe how you integrated Instagram into your campaign, how it enhanced your message and how it met or exceeded your goals and objectives.

See previous winners and honorees here.

Winner

Instagram
winner
Google #teampixel Advocacy Program
Entry Title: #teampixel is a community of unique content creators who have generated over 37K piece…

Finalists

Instagram
finalist
#DCmoments Food Guides
Our #DCmoments Food Guides were designed as a unique digital amenity allowing existing and prospect…
Instagram
finalist
Fortify Rights/Doha Debates Rohingya Instagram Fellows
In the world’s largest refugee camp, Doha Debates and human rights organization Fortify Rights are …
Instagram
finalist
Giving Tuesday Filter
To develop a creative way to tell the story of the brand’s mission and foundation in an engaging an…
Instagram
finalist
audience honor
Hyundai Iron Man Comic Strip
For Marvel’s 80th anniversary, we wanted to celebrate the Hyundai Kona Iron Man Edition in a big wa…
Instagram
finalist
SpongeBob SquarePants x Kyrie Irving x Nike
In celebration of the 20thAnniversary of SpongeBob SquarePants, Nickelodeon partnered with SpongeBo…
Instagram
finalist
Top Photographer Challenge with Nigel Barker
Adorama first premiered the series “Top Photographer with Nigel Barker” in 2017, debuting the reali…

Nominees

Instagram
A Fazenda
The reality show A Fazenda is in its 11th edition and has already established itself as the main Re…
Instagram
American Gods: Worship New Media
In American Gods, new and old deities live among us. In the real world, you're likely to be spendin…
Instagram
Busch Cooler Stocking
Our objective was to make Busch Beer stand out during the holiday season, when most consumers’ atte…
Instagram
Canadian Tire’s “Own the Water” Campaign
To kick off summer 2019, Canadian Tire launched a social media-led campaign with an integrated appr…
Instagram
Cat Footwear + Lola Red - 2019 CODE Launch
Cat Footwear, producer of rugged casual shoes and boots, came to Lola Red to drive awareness for th…
Instagram
Gears 5, Fractured. Ayzenberg x Xbox.
Our objective heading towards the launch of Gears 5 was to pique curiosity among the gaming mass; e…
Instagram
M Live: Friends, Family, and Followers
Marriott International's real-time command center, M Live, wanted to attract a NextGen audience by …
Instagram
Revenge Of The Bio Spiders
Our goal was to promote the redesigned Civic Hatchback as a bold, exciting vehicle that stood out f…
Instagram
The House of Creed - Aventus Cologne Launch
For the launch of Aventus Cologne, ICP wanted to achieve the following objectives: Reach a ne…
Instagram
The Macallan Edition No. 5: The Art & Science of Whisky
This summer, The Macallan launched Edition No. 5, the fifth bottle in its annual limited edition se…
Instagram
Two Truths & A Lie: Katie Sturino x Stitch Fix
In November 2019, Stitch Fix launched its second installment of the Katie Sturino x Stitch Fix coll…
Instagram
Virtual Wallet
Create excitement and interest in a revolutionary checking and savings product (that happened to ha…