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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 6695 entries

Food & Beverage, Food & Beverage, Instagram Presence, User-Generated Content
finalist
Shake Shack App Redesign
In December 2018, Shake Shack relaunched the Shack App, in collaboration with development agency Fu…
Instagram Presence
winner
Shakespeare Goes Viral: How Romeo + Juliet Took Over Instagram
From the outset, the Instagram presence for Romeo + Juliet was designed to be as bold, youthful, an…
Extended Reality, Immersive
finalist
Shakespeare Reversed
1 in 5 women have been passed over for a promotion in favor of a male colleague. With numerous stud…
WeChat
finalist
audience honor
Shall We Chat? Using WeChat to Engage Chinese Students
As an institution with a strong reputation for embracing diversity, Boston University hosts thousan…
Video Pre-Roll
finalist
Shameless "Attribution" True View Spots
Shameless is the #1 show on Showtime and the primary goal of Season 8 marketing was to emphasize ne…
Comedy Video, Long Form Video
finalist
Shameless "Bar Rescue" Webisode Crossover
It started with 'a follow'. Last May, when Bar Rescue host Jon Taffer followed Shameless' twitter …
Long Form Video
finalist
Shameless "Infatuation After Incarceration" Gallavich Webisode
Shameless has one of the most active and engaged fandoms and is SHOWTIME’s largest current series c…
Television
winner
Shameless “10 Day Bender” Campaign
Just like the Gallaghers, the Shameless fandom is outrageous, unapologetic, and full of heart. In o…
Chatbots
finalist
audience honor
Shameless Messenger Bot
With impressive season-over-season viewership growth and an influx of new followers, the excitement…
Twitter
finalist
audience honor
Shameless: Hacked
After a four-season absence from Shameless, fan-favorite actor Noel Fisher was set to return as the…
Instagram, Multi-Platform Campaign, Video, Hospitality
finalist
Shangri-La: A World Of Christmas Warmth Campaign
This Christmas, we wanted Shangri-La fans to feel the festive cheer – wherever they were on earth. …
musical.ly Partnership, Integrated Campaign
winner
Share a Coke: Turning Lyrics into Language
Three years ago, Coca-Cola’s “Share a Coke” campaign transformed their whole approach to summer by …
Retail & E-Commerce
finalist
Sharing the (+) Positive Energy
The story of Alex and Ani began because Carolyn Rafaelian believes that every individual has a (+) …
Integrated Campaign
finalist
Shark Tank India Season 1
Shark Tank, the world's most successful business reality show, was coming to India for the first ti…
Local Campaign
finalist
silver honor
Shark Tank India Season 1
Shark Tank, the world's most successful business reality show, was coming to India for the first ti…
Integration with Live Television
winner
Shark Week Explorer
To celebrate 30th Anniversary of Shark Week and amplify the event, the Discovery Digital team sough…
Television, IRL
finalist
Shark Week Google Hangout
For the premiere of Discovery’s Shark Week, we hosted the first underwater Google+ Hangout from ins…
Integration with Live Television
finalist
Shark Week Runs on Dunkin’
As Dunkin' Donuts, Hill Holliday and Discovery set out to create a virtual feeding frenzy of innova…
Television
finalist
SHARKNADO 2
The operation we built around the TV broadcast of Sharknado 2 on Syfy France both consisted in #cl…
Integration with Live Television
finalist
Sharknado 2: The Second One
Sharknado 2 was designed to build on the success of the original movie, with the hope to strengthen…
Most Creative Use of Technology
finalist
silver honor
Sharknado 2/Philips
After the feeding frenzy of last year's Sharknado, Syfy approached marketing the sequel, Sharknado …
Technology
winner
audience honor
She Can STEM
Today, women continue to be underrepresented in the Science-Technology-Engineering-Mathematics work…
Long Form Video
finalist
SHE Media Hatch Kids Undergo #DigitalDetox
Are kids becoming too attached to smart devices and social media? As a society, we are growing incr…
Generative AI
finalist
Sheer Cupidity - AI Valentine's Card
Valentine’s Day is a celebration of love—a time to express your feelings with heartfelt gestures, t…
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