11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of User-Generated Content

This category honors the most creative and effective incorporation of user-generated content in a social media marketing campaign.

See previous winners and honorees here.
Start an entry in this category
Atom Tickets - "Breakup with MoviePass" Sweepstakes
By Summer of 2018, the Atom Tickets team was following the many MoviePass member complaints across all forms of media about repeated technical outages, blockbuster blackouts, price changes and general ...
DBS x You
- Bringing "Live more, Bank less' experience to life and elevate level of brand engagement from Indonesian millennials and interest-based communities for organic engagement- Connect the dots and synerg...
Maruchan Dinner Conversations
Our objective was to capitalize on seasonality & topical trends (Back-to-School) and easily reach and connect with our target audience across all digital & social channels. We set out to do this by lev...
MoveOn's Real Voter Voices
The 2018 midterms were one of the closest and most important elections in modern American history. We knew that if we were going to deliver a massive "Blue Wave" to end Republican control of the House ...
Shake Shack App Redesign
In December 2018, Shake Shack relaunched the Shack App, in collaboration with development agency Fuzz, with a redesigned guest check out experience and a new look and feel that specifically address con...
Siren x Tumblr UGC Campaign
Get Tumblr users excited about and engaged around season 1 of the Freeform series Siren via a UGC campaign that encourages users to submit their mermaid fan art, from drawings and paintings to makeup a...
TIAA DIFFERENCE MAKER 100
Since 1918, TIAA has been a different kind of financial services company – one that enables the financial well-being of people in the academic, research, medical, cultural and government fields. Approa...
Tails From Great Wolf UGC Campaign
Great Wolf Lodge, the vacation destination for families, came to us looking to encourage loyalty among past guests while also enticing new visitors.
Wella Professionals | Rethinking Hairdresser to Hairdresser Communications
Wella Professionals approached 1000heads to completely redesign their content strategy. The key objectives were to help them: 1) EXECUTE A CREATIVE SOCIAL IDENTITY THAT STANDS OUT FROM COMPETITO...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Final Entry Deadline is February 21st, 2019