11th Annual Shorty Awards Categories


See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of Long Form Video

This award honors the most effective and creative use of long form video by a brand, agency or organization in a social media marketing campaign. Videos must be 2 or more minutes in length to qualify.

See previous winners and honorees here.
Start an entry in this category
#LikeMinded: Are you addicted to social media?
#LikeMinded was a social-first season for BBC Future that sought to get to the bottom of the news frenzy over social media and its impact on our mental health. We wanted to engage particularly with yo...
A Netflix Marriage Proposal
Conor and Kamela's five year long love story began with their first date, which consisted of watching Netflix! So it was only right that Conor pop the big question with the mega streaming service in...
Can't Judge a Book
Mastercard has been a sponsor of the GRAMMYs for years, tying our passion for music with music's biggest night and celebration. But, we noticed a disturbing trend. While the biggest night in music tend...
Can't Judge a Book
Mastercard has been a sponsor of the GRAMMYs for years, tying our passion for music with music's biggest night and celebration. But, we noticed a disturbing trend. While the biggest night in music tend...
Concession Confessions - How Celebs Go To The Movies
How do your favorite celebrities go to the movies? Where do Jennifer Lopez, Michael B. Jordan, Jason Momoa, and Tessa Thompson think the best seats in the movie theater are? What are Jake Johnson, Dolp...
Discovering Routes travels with Diskubre
Discovering Routes travels with four young Filipinos to the Cordilleras of the Philippines to learn about their culture and hop on an inward journey to self-discovery. Elaine, Calvin, Feih and Alex bon...
Dogs4Steel, Kloeckner Metals’ New Loyalty Program
The objective of Kloeckner's Dogs4Steel video is to elevate Kloeckner's reputation as a metals manufacturer. Steel is perceived as a commodity product and Kloeckner's marketing is intended both to crea...
Dylan Strong
After the tragic and sudden death of Georgia high school football player, Dylan Thomas, we wanted to tell the encouraging story on how the community came together to support his football team and comfo...
Extreme I.T. series
Our goal was to gain Lenovo some warranted notoriety; not just as the global leader in innovative consumer and commercial tech products and solutions, but as the experts in complex tech concepts on eve...
Google Street View Documents 5 Blind Veterans Kayaking the Grand Canyon
Street View is Google's premiere technology to experience areas around the globe key to our cultural heritage in 360 degrees. In recent years, Google focused on user generated Street View (uSV), which ...
LIT! Above The Noise
Viacom Velocity and Beats by Dr. Dre collaborated to extend the impact of their Beats' 'Above the Noise' campaign with featured celebrity talent and N.E.R.D. dancer, Mette Towley. Dance culture has fl...
Love Has No Labels, Rising
The original short film Rising is a powerful extension of the award-winning Love Has No Labels campaign.The goal of the campaign broadly is to promote messages of unbiased love to promote acceptance ac...
MAFFICK - Kindness is so powerful
To promote kindness and spread love. To remind our audience that sometimes it's the smallest gestures of goodwill that can make the biggest impact. To highlight the importance of paying it forward. In ...
MAFFICK MEDIA: Should the US intervene in Badistan?
Should the US intervene in Badistan? is a satire sketch produced by Maffick Media's Soapbox brand. It unabashedly calls out US interventionist foreign policy and the US corporate media's support of it.
NFL Undiscovered
The 'NFL Undiscovered' docu-series was the content and storytelling output of the NFL's International Player Pathway program. The goal of that program is to provide an infrastructure for top internatio...
Netflix Queer Eye 'Yass, Australia’
Our brief was to launch Season Two of Netflix's Queer Eye in Australia with a local twist. Netflix asked us for a social idea that both drew in a new audience and provided something for existing fans w...
Pizza Hut 'Hometown Heroes' (Produced by Verizon Media)
Establish Pizza Hut as the official pizza for football fans and create an emotional connection through content, all at scale.
SHE Media Hatch Kids Undergo #DigitalDetox
Are kids becoming too attached to smart devices and social media? As a society, we are growing increasingly concerned about this. While it's generally considered true that kids are using their smart de...
Special Effects Spectacular w/ Kira Kosarin & Jack Griffo | Inside Nick Ep. 5
Both entertaining and informative, the objective of "Inside Nick" is to further cultivate the Nickelodeon fandom, drive brand awareness, and create a sense excitement through sharing never-before-seen ...
The Best Present for Father's Day
With increasingly busy lives, millennials use social media platforms like Facebook and Instagram as a proxy for all of their communication. That makes sense - it's convenient, far-reaching, efficient a...
The Commencement
Graduation day. The moment your name is called on stage, diploma about to be gripped proudly in hand. That is where this video begins for Samir, an Indian student graduating from an English-speaking un...
The Future of Cancer Research
The key objective was to demonstrate the powerful applications of Intel's AI technology for their healthcare business with video content that creates an emotional connection and appeals to both B2B and...
The ItAll Social Experiment
We've seen a profound shift today in the way people eat and shop. The diet era born out of the 1980s is gone. Women want brands to give them more than a functional benefit –to surround them with commun...
The Last Mile
At the height of the HIV/AIDS epidemic, the film "Philadelphia," introduced compassion into an otherwise isolating and divisive conversation, forever changing our narrative on the disease.Since then, g...
Wait for Water
Whereas most people just need to go straight to the nearest sink, today there are hundreds of millions of people around the world who do not have access to clean water.It is a little known fact that St...
What Would Captain Lee Do?
WWCLD? began, as so many wild ideas do, as a joke – what would happen if the no-nonsense star of Below Deck, Captain Lee Rosbach, was dropped into some of the noisiest and buzziest moments from through...
Why You Must Try Native American Cuisine
In early 2018, Yara went on a road trip through the American Southwest with his friends. At one point, after visiting the stunning Antelope Canyon located in the Navajo Nation, he and his fellow road-t...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The Final Entry Deadline is February 21st, 2019