The Early Deadline is December 9th! Enter Now!

Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.

From the 11th Annual Shorty Awards

Special Effects Spectacular w/ Kira Kosarin & Jack Griffo | Inside Nick Ep. 5

Entered in Long Form Video

About this entry

Both entertaining and informative, the objective of "Inside Nick" is to further cultivate the Nickelodeon fandom, drive brand awareness, and create a sense excitement through sharing never-before-seen access to the Nickelodeon universe.

Why does this entry deserve to win?

Posted as bi-weekly episodes on the Nickelodeon YouTube channel, the strategy of the series is to create a home for previously unexplored behind the scenes content. Through direct fan engagement via comments and polls, the team is able to hear what the Nickelodeon audience is truly interested in learning about and is able to provide them with that content in a fun new way. The bi-weekly cadence allows the production team to react to fan response, analytical learnings, and video strategy to iterate and improve every episode.

Results

With well over a million views, award winning "Inside Nick" has seen noticeable success in view retention. Fans have stayed engaged throughout the videos and has far surpassed the anticipated view & comment count, by as much as 300 percent.

Media

Video for Special Effects Spectacular w/ Kira Kosarin & Jack Griffo | Inside Nick Ep. 5

Entrant Company / Organization Name

Nickelodeon

Links