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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Chatbots
finalist
Fenty Beauty Shade Finder Messenger Bot
Our social media platforms are a great way for us to educate and connect with our audience. However…
Instructional
finalist
Fenty Beauty Tutorial Tuesdays With Rihanna
At Fenty Beauty, it's important that we utilize video content to demonstrate to our users how to us…
Social Good Campaign
finalist
FIRST & Star Wars: Force for Change: Build My Droid Contest
In 2019, through the Star Wars: Force for Change philanthropic initiative, Lucasfilm and parent com…
Multicultural Community Engagement
First Ever In-Language and In-Culture Pharma Social Initiative
Eli Lilly and Company’s purpose is to unite caring with discovery to create medicines that make lif…
YouTube Presence
winner
First We Feast
First We Feast, part of Complex Networks, views food as an illuminating lens into pop culture, musi…
Instagram Stories
Fit of the Week
A central tenet of The Checkdown’s philosophy is to spotlight and amplify player personalities, and…
Branded Series, Restaurants, Facebook Partnership, Multi-Platform Partnership, Branded Content
finalist
Five Decades, One Voice
To celebrate the company’s 50th anniversary, Cracker Barrel Old Country Store sought to drive and s…
Instagram Stories
Flip a Truck with Braun Strowman (WWE)
A limo, an ambulance, heck, even a TV production truck: You name it, and WWE Superstar Braun Strowm…
Snapchat
finalist
FNB 2019 Rugby World Cup Springboks Snapchat Campaign
FNB executed a successful multi-platform campaign to unite South Africa as a nation and bring toget…
Integrated Campaign
Food Network + Old El Paso with Eddie Jackson
In 2019, Food Network and Old El Paso partnered with Eddie Jackson to inspire Food Network fans to …
Social Good Campaign
Foot Locker All For 1 Urban Garden Tour
To celebrate the drop of Nike’s all new line of Air Force 1 GORE-TEX shoes, Foot Locker and Nike wa…
Spokesperson, Instagram Video
winner
For Every Robbie
  Context WW (formerly Weight Watchers) rebranded globally to transition from a weight loss b…
Long Form Video
Fork the System: What does food tell us about North Korea?
Kim Jong Un, missiles and conflict – we know little else about life in North Korea. In Episode One …
Instagram
finalist
Fortify Rights/Doha Debates Rohingya Instagram Fellows
In the world’s largest refugee camp, Doha Debates and human rights organization Fortify Rights are …
Art Direction, Non-Profit
Forward for 50
In 2019, the Los Angeles LGBT Center became the first LGBT organization in the world to celebrate i…
360 Video
finalist
Fourgasbord Tour
Turn customers into fans through social-savvy content that will make CapOne the most famous and buz…
Non-Profit, Instagram Presence
Free innocent people from prison
Our goal is to use Instagram’s visual platform to document the stories of people who were incarcera…
Multi-Platform Campaign
Free the Burger
In 2019, VERB Interactive and Umami Burger partnered to re-launch the Umami Burger brand. Using the…
Multi-Platform Campaign, Medium-Length Video
FreeWheel's Now You Can
Through the Now You Can brand campaign, our goal was to establish FreeWheel as the most valuable TV…
Consumer Brand, Food & Beverage
winner
silver honor
French's Mustard Ice Cream
Our 2019 challenge was getting consumers to go to the mustard aisle – and choose French’s when they…
Financial Services
From House to Home--Halloween Campaign
The goals of this campaign included increasing positive sentiment by embedding home purchase focuse…
Multi-Platform Partnership, Social Good Campaign
Frosted Flakes Mission Tiger
In the summer of 2019, Kellogg's chose Nickelodeon as their primary media launch partner for Froste…
Twitter
Fútbol After Dark
Ahead of the 2019 Women’s World Cup and Copa America tournaments, Telemundo Deportes sought to broa…
Multi-Platform Campaign
Future Man Season 2
Future Man pushes the boundaries of television, so to get people talking about the second season of…
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