12th Annual Shorty Awards Categories


The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.

Influencers

Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Multicultural Community Engagement

This award honors a brand organization or institution that use social media to effectively engage and collaborate with historically and presently marginalized racial and ethnic communities.

See previous winners and honorees here.
Black Girl Beauty
Black Girl Beauty is a YouTube-first series produced by VH1, hosted by on-air personality Gia Peppers, and featuring a panel of celebrity and social media influencer guests discussing their experiences n…
BuzzFeed's Cocoa Butter
In today’s political and social climate, elevating black voices and spotlighting black culture is more important than ever. From Twitter and Tik Tok to Instagram and  black culture continues to drive con…
Family Style - A Seat at the Table
While there are cooking and travel shows with Asians, there's never been quite a show like Family Style, from Stage 13 and the creative minds of Justin Lin's production company YOMYOMF, which focuses on …
First Ever In-Language and In-Culture Pharma Social Initiative
Eli Lilly and Company’s purpose is to unite caring with discovery to create medicines that make life better for people around the world. That's why the U.S. multicultural marketing team, in partnership w…
Google Pixel 4: Rebel for Reggaeton
To make the Pixel 4 famous, we celebrated its first-to-market feature, Motion Sense, which enables users to change or restart a song by making a swiping motion above the phone. With the Pixel 4, we knew …
La Próxima Generación
Continuing the LA Tourism Board's inclusive message of "Everyone is Welcome," we enlisted Bricia Lopez, co-owner of the James Beard Award winning Oaxacan restaurant, Guelaguetza, to help tell the generat…
Molly of Denali
The purpose of the Molly of Denali social media campaign is to create an online community for fans of the series and to give Alaska Native culture another avenue to be celebrated. Our social media channe…
The Cure for Chinese Restaurant Syndrome
MSG (Monosodium Glutamate) is one of the world’s most popular ingredients. But in the United States, it’s falsely perceived as unhealthy, largely fueled by xenophobic stereotypes about “dirty” Chinese fo…
Verizon Gives You MAS
The telecommunications industry has become an immensely competitive market, with top companies fighting for market share wherever and however they can. Using strategic research, Verizon identified Hispan…
gOD-Talk: A Black Millennials and Faith Conversation Series Chicago Edition
According to the 2015 Religious Landscape Survey by the Pew Research Center, American millennials—persons born between the years 1981 and 1996—are less religious than older Americans.[1] While millennial…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the final deadline FOR voting and entering in the 12th annual shorty awards WAS on thursday, FEB 20TH.