THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 12th Annual Shorty Awards Best Influencer and Celebrity Multi-Platform Campaign

This award honors the best integration of an influencer, celebrity or ambassador as part of a social media marketing campaign. Integrations may include takeovers, partnerships, or sponsorships, among others.

See previous winners and honorees here.

Nominees

2019 MTV EMA Social Insiders
Every year, the MTV EMA is one of the biggest nights in music worldwide; our Social Insiders progra…
finalist
300 Feet of Adventure
The goal of the campaign was to leverage social media influencers to help generate awareness of the…
America's Best Racing Goes Beyond the Races
America’s Best Racing is part of an aging, niche industry. In 2019, they were tasked with reaching …
finalist
Dr Ken's Center for Hangover Research
When people think of V8, they think of tomato juice. So, when this iconic American brand came out w…
Electronic Arts & BEN - "Need for Speed: Heat" x David Dobrik
The video game industry is more popular than ever, reaching more players in recent years thanks to …
finalist
Five Decades, One Voice
To celebrate the company’s 50th anniversary, Cracker Barrel Old Country Store sought to drive and s…
Frosted Flakes Mission Tiger
In the summer of 2019, Kellogg's chose Nickelodeon as their primary media launch partner for Froste…
Gringophobia
EF Englishlive is one of the largest online English school in the world. Brazil is a country ranked…
winner
audience honor
Knives Out - "Knives Out Knives"
What do you get when your studio partner and their nail-biting murder mystery film task you with ra…
finalist
Lose Your Veginity
The plant-based food category has exploded with new competitors like Impossible and Beyond Meat. Bu…
MTV's The Hills: New Beginnings - Unwritten with Natasha Bedingfield
When fans hear the opening notes of “Unwritten” by Natasha Bedingfield, they’re immediately taken b…
New York Jets Influencer Program
Launched in 2016, the New York Jets implemented a gameday-centric, micro-influencer strategy focuse…
PAW Patrol Ready Race Rescue Influencer Campaign
In 2019, we were challenged to anniversary the massive success of our past Mighty Pup’s campaign at…
Pronamel Repair: Building a Role for Toothpaste in Self-Care
In February 2019, Pronamel launched Intensive Enamel Repair toothpaste, a new product with the bran…
Rituals Roadtrip with Annabelle Fleur
Our Rituals are an integral part of the St. Regis brand and are at the heart of an exquisite stay. …
Samsung #TeamGalaxy
Challenge: Samsung has long been regarded for its innovative products but competes with some of th…
SpongeBob 20th
We’re ready to party! Are you ready to party?! It’s been 20 years since the very first episode of t…
finalist
SpongeBob SquarePants x Kyrie Irving x Nike
In celebration of the 20thAnniversary of SpongeBob SquarePants, Nickelodeon partnered with SpongeBo…
TWIX & Coffee with Matt Cutshall
TWIX tasked Viacom with creating a social campaign to introduce the pairing of the candy bar with c…
The Taste Test Drive by Nicorette
In a world where vapes/ecigs have blurred the lines between quitting and switching, and essentially…
Tubi - 'Not on Netflix' Brand Campaign
Tubi’s tongue-in-cheek ‘Not on Netflix’ brand campaign took into account the price hikes of the cur…
Walmart #DealDropDance
Together, Walmart, Haworth Marketing + Media and Viacom enlisted Terry Crews, Rebel Wilson and othe…
Whoa, Nitro
Introduce Nitro Cold Brew to a National Audience Iced coffee isn’t just a seasonal trend; it’s c…
“The World’s Biggest Case of FOMO” - Etihad Airways 2019 Abu Dhabi GP
In the world of motorsports, Formula 1 is the pinnacle of racing. And in the world of Formula 1, th…