THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 12th Annual Shorty Awards Best use of Instagram Stories

This award honors the most effective and creative use of Instagram Stories by a brand, agency, or organization.

See previous winners and honorees here.

Winner

Instagram Stories
winner
Making Everyone Master Builders
The launch of the All-New Chevy Silverado pickup truck was underway, and we needed a way to capture…

Finalists

Instagram Stories
finalist
Chewy Channel
HARIBO is the world's leading manufacturer of gummi products and the original inventor of the gummi…
Instagram Stories
finalist
Hinge Instagram Content
Be the go-to resource for modern dating. 
Instagram Stories
finalist
audience honor
Hulu's Catch 22 - Fighting a Losing Battle
In the Hulu series, there’s no way out of a Catch 22. It’ll have you looping around a seemingly nev…
Instagram Stories
finalist
Quick Reactions for INFINITI Global
Social media platforms are constantly awash with new features and functionality, making it difficul…
Instagram Stories
finalist
SPIDER-MAN: FAR FROM HOME Teaser Trailer
Our friendly neighborhood Spider-Man is going on a European vacation and wants to take you along fo…

Nominees

Instagram Stories
Comedy Central Flipbooks: Cody Reiss
To get views, engagements and, above all, laughs from Instagram users.
Instagram Stories
ESPNMMA x INSTAGRAM STORIES
One of our account objectives is to bring MMA fans as close to the action as possible on fight nigh…
Instagram Stories
Fit of the Week
A central tenet of The Checkdown’s philosophy is to spotlight and amplify player personalities, and…
Instagram Stories
Flip a Truck with Braun Strowman (WWE)
A limo, an ambulance, heck, even a TV production truck: You name it, and WWE Superstar Braun Strowm…
Instagram Stories
On the Road 2020 (CNN)
We were looking for an engaging way to tell the story of the 2020 presidential election on Instagra…
Instagram Stories
PBS KIDS: "Grown-ups of PBS KIDS"
"Grown-ups of PBS KIDS" introduces parents, caregivers and teachers to the diversity of the people …
Instagram Stories
THE FACE-OFF
Who’s the best? What’s the most iconic Olympic moment? Which sport are you scared to try? The list …
Instagram Stories
What The Fashion Instagram
The WHAT THE FASHION Instagram handle @e_whatthefashion is an interactive extension of the Snapchat…