THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
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Awareness Campaign
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On a Shoestring Campaign
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Feature Film
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NEW!
Video Series
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NEW!
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Special Project
Special Project
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Call to Action
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Contest or Challenges
Data & Insights
Earned Media
Employee Engagement
NEW!
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
User Generated Content
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From the 11th Annual Shorty Awards
Best use of Instagram Story
This award honors the most effective and creative use of an Instagram Story by a brand, agency, or organization.
See previous winners and honorees here.
Winner
Instagram Story
winner
Around the World with CNN
CNN has one of the largest and most engaged U.S. news accounts. With over 6.8M followers, we use In…
Finalists
Instagram Story
finalist
Create Your Own WWE Superstar
Every WWE fan secretly wants to become larger-than-life someday. They root for their favorite compe…
Instagram Story
finalist
NHL Draft: Magic 8 Ball
The Chicago Blackhawks had the 8th pick in the first round of the 2018 NHL Draft. This was the high…
Instagram Story
finalist
audience honor
SpongeBob Face Roulette
To drive tune-in to a new episode of SpongeBob SquarePants we created a fun gamified story to focus…
Instagram Story
finalist
The First-Ever Instagram Stories Car Configurator for the Genesis G70
When our Genesis G70 launched, only a small number of dealerships were ready to sell them. We thoug…
Instagram Story
finalist
adidas Originals Never Made
We were asked to create a digital experience that brought the adidas Originals presence at Hypefest…
Nominees
Instagram Story
2018 MTV Video Music Awards - Song of Summer Voting
We're always looking for new, innovative opportunities to engage with the MTV Video Music Awards…
Instagram Story
Giving Gen Z’s Confidence to Get Rid of Cold Sores
Abreva is the leading over the counter cold sore medication, and the only OTC medicine that can get…
Instagram Story
Mango Meter
Our objective was to create interest and inspire engagement for Jamba Juice's limited-time offer of…
Instagram Story
Social Media Celebration - 19th Annual Latin GRAMMY Awards
Campaign: https://latingram.my/2QOmxSLInstagram Stories: https://www.instagram.com/stories/highligh…
Instagram Story
adidas Originals Falcon
Our objective was to tell the story of the Falcon campaign, and introduce Kylie Jenner as the newes…
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