THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project NEW!

From the 12th Annual Shorty Awards Best use of Branded Content

This award honors those most effective and creative incorporation of branded content by a brand, agency or organization.

See previous winners and honorees here.

Nominees

"A Chance To Dance" - The Scott Clark Auto Group
We all have passions. And collectively, those passions can help shape and drive a community. The Sc…
#youngforhundredyears
We wanted to show that faith of the young people, who want to be successful, tread in Ataturk’s foo…
A Very Special Friendsgiving with John Paul Jones and the HoneyBaked Jam Band
For many, Honey Baked Ham is a must-have for Christmas and Easter. In recent years, though, the new…
Big O Tires: Magnet Dragnet
As the “Team You Trust”, Big O Tires is obsessed with turning your car’s Big Oh No into an even big…
finalist
gold honor
Big in Japan
The music scene in Japan is known for a unique phenomenon: Rock bands from North America and Europe…
Black Ink Crew Pays Tribute to Nipsey Hussle
In the days following the death of hip hop star Nipsey Hussle on March 31, 2019, Black Ink Crew own…
Bübl Fashion
There are two million Canadians who suffer from osteoporosis, but most people have no idea that the…
Degree – Comedy Central Roast
Returning to partner with Comedy Central’s annual tentpole night of insult-hurling, Unilever tasked…
Duluth Trading Co. And Yellowstone
Create native-based custom content that aligned, and elevated, Duluth Trading Co’s theme of tradesm…
Engaging Hispanic Audiences Around Women’s Health Topics
In partnership, Univision and NewYork-Presbyterian joined forces to create a branded content campai…
Five Decades, One Voice
To celebrate the company’s 50th anniversary, Cracker Barrel Old Country Store sought to drive and s…
HGTV x The Home Depot Program
In 2019, The Home Depot and HGTV partnered to help their audience achieve a personalized design loo…
finalist
It Chapter Two - "The Challenge Joins The Loser's Club"
With the release of It Chapter 2, Warner Bros sought a promotional partner to eventize the film and…
JBL X Sounds Of The City
JBL is an innovative technology brand dedicated to enriching experiences with epic sound.  JBL has …
John Hancock Face the Future x theSkimm
Our partnership with theSkimm aimed to increase awareness and consideration of John Hancock to theS…
Jordan Vacation Travel Guide | Expedia
To provide informative and inspiring travel videos of vacation destinations all over the world. Exp…
Kings of Beer
Budweiser remains the King of Beers globally, but in the US it’s a different story. Sales are in de…
finalist
MENstruation: Imagining a World Where All People Have Periods
Thinx has a history of stigma-smashing ad campaigns—from our first campaign in the New York City su…
MILKPEP & Nickelodeon Kids' Choice Sports Music Video 2019
The objective of the campaign was to increase product consideration and purchase intent by creating…
McDonald's Breakfast
McDonald’s came to Viacom to help drive in-store McDonald’s breakfast purchases during key breakfas…
My Life as an NPC
When you have to communicate on an adventure game like Assassin’s Creed Odyssey, you often emphasiz…
Netflix 'ships YouTube
Netflix ‘Ships YouTube YouTube is a vital social network for Netflix, because it fosters engagem…
OMKalen: Kalen Allen’s New Song Will 'Take You There' presented by Qantas
Building off the success of Kalen Allen’s adventure to Melbourne last year, ELLEN partnered with Qa…
Pringles Not, Not Worth Getting Upset Over
Coming off the heels of Clusterfest 2019 and Pringles’ partnership with Comedy Central’s Up Next sh…
Share the Road - Continental
As Ironman's main sponsor it was important for Continental to focus on the goal towards zero traffi…
Shine in your own way
Bradesco has always had inclusion and diversity in its DNA. Since its foundation, the bank has acce…
SpongeBob x Nickelodeon Matrix
Who lives in a pineapple under the sea? EVERYONE from Nickelodeon! Using the ultimate mashup of Spo…
Spotify How It's Made: Anchor
You can't revolutionize the way humanity listens to music without a little help from the world's mo…
Stay In Your Element
Element Hotels, a Marriott International brand, set out to raise awareness of the fully equipped in…
TD Thanks You - Small Business, BIG Hearts
The primary objective for this campaign was to drive brand affinity for TD across N. America (US & …
The Bitter Bond
Born Free are a charity dedicated to ensuring animals are born free and stay wild. They came to us …
The Caring Tree
Dole Packaged Foods, Spark Foundry and Upworthy partnered with Glass Entertainment Group to tell th…
The Chi + B/R Kicks Sneaker Shock Video
To build excitement around the return of The Chi for Season 2, SHOWTIME collaborated with popular s…
The Taste Test Drive by Nicorette
In a world where vapes/ecigs have blurred the lines between quitting and switching, and essentially…
Trademark Collection by Wyndham Embracing Character
About Trademark Collection by Wyndham Launched in 2017, Trademark Collection is a soft-branded n…
United Stories
From New York City’s glamour to the awe-inspiring beauty of the National Parks, the USA should be a…
Vida Loteria
In Season Two of the STARZ Original series “Vida” for those who grew up playing Lotería, the card g…
finalist
Waiting with Huell
Following a five-year hiatus from AMC's popular Breaking Bad series and in an effort to excite fans…
WestJet Christmas Miracle: To give or receive
For the past eight years, WestJet has been surprising and delighting its guests throughout the holi…
Where Do You Keep Your GRAMMY?
Create a digital/social series that allowed for the GRAMMY.com team to promote the GRAMMYs telecast…
Wingate by Wyndham #ByDayByNight
Situational Analysis: Moving fast for business or enjoying time away before their world ramps up…