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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Multicultural Community Engagement
WW, Horizon & Kin: WW Freestyle Campaign
WW wanted to bring its Freestyle program to the forefront for key targets of new moms and AA women …
Sports
WWE
In the world of WWE, the show doesn't end once the final bell rings. The conflicts and controversie…
Entertainment
finalist
WWE App with WWE Network
The goal of the WWE App is twofold: to provide a best-in-class entertainment platform for more than…
Long Form Video
WWE Chronicle: Shinsuke Nakamura’s strange and wonderful journey
In promotion of WrestleMania 34, WWE documented WWE Superstar Shinsuke Nakamura, a uniquely talente…
Graphics
finalist
WWE gives Instagram presence a body slam
The goals of WWE's Instagram page are to inform, entertain and engage with WWE fans by using every …
Facebook Video
,
Live Streaming Video
finalist
WWE Mixed Match Challenge
For the very first time in WWE's history, a video series was produced to be mobile-first and social…
Facebook Presence
winner
WWE on Facebook
The goal of WWE's flagship Facebook Page is to offer one location for all of a WWE fan's needs, but…
Instagram Presence
WWE on Instagram
From the instant the bell rings to the moment the curtain closes, WWE's official Instagram page str…
Snapchat Presence
finalist
gold honor
WWE on Snapchat
The goals of WWE's official Snapchat Story are to provide a behind-the-scenes look at WWE's weekly …
Twitter Presence
WWE on Twitter
WWE has a dedicated, passionate global fan base that expects fresh, unique content at all hours, an…
Augmented Reality
WWE Superstars become 3D holograms (with Microsoft and Littlstar)
In promotion of WrestleMania 34, WWE partnered with Microsoft and virtual reality platform Littlsta…
Multi-Platform Campaign
WWE's first ever all-women's pay-per-view, Evolution
With such a historic milestone as the first-ever all-women's pay-per-view, the goal for WWE was to …
YouTube Presence
finalist
gold honor
WWE's official YouTube Channel
The action of WWE doesn't end when the final bell rings on Raw or when the credits roll on our E! r…
GIFs
winner
WWE’s official GIPHY Channel
After launching WWE's official GIPHY channel in 2017 and reaching 1 billion views in 4 months, main…
Augmented Reality
finalist
X-FILES – “DO YOU BELIEVE?” Facebook Mask
In 1993, Fox introduced one of television's most enduring & iconic brands, The X-Files. 25 years la…
Medium-Length Video
,
Twitter Video
finalist
silver honor
Xbox Game Pass Social Launch Video
Launch brand new social channels for Xbox Game Pass....with a bang. Historically, the Facebook, Twi…
Games
,
Twitter Presence
finalist
Xbox Game Pass Twitter Presence
Historically, the Facebook, Twitter, and Instagram feeds for Xbox have been the primary source for …
Television
Yellowstone Season 1
Paramount Network was created in 2018 as a central part of Viacom's reorganization. With Yellowsto…
Virtual Reality
finalist
Yemen's Skies of Terror
Contrast, Al Jazeera's immersive media studio, uses new and emerging technologies to build on Al Ja…
Business to Business
,
Integrated Campaign
finalist
gold honor
You Don't Know Jack
Since Watson marketing isn't top of mind for marketers, the campaign objective was to expand brand …
Branded Series
finalist
You Know That Scene Series
Focus Features built their brand on releasing movies that deserve to be discussed, like Lost in Tra…
Multi-Platform Campaign
Younger Season 5 - Social and Digital Campaign
The execution of the Younger Season 5 executed a dynamic multiplatform campaign across digital and …
Integrated Campaign
Your Hearts Best Friend
The objective of this campaign was to raise awareness and create a new message around heart health.…
Health, Fitness & Medical
finalist
Your Voice Lives On
There were approximately 1,081 fatalities caused by public shootings in the United States last year…
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