13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The regular deadline is on February 4th, 2020.

By Campaign
By Design
By Industry
By Overall Presence
Campaign by Platform
Content and Media
Influencer & Celebrity Brand Partnership
Strategy & Engagement
Video by Platform
Video Content
Virtual
Websites & Apps

From the 11th Annual Shorty Awards Best Graphics

This award honors a social media campaign or overall social presence for exceptional use of graphics. Visuals used in posts, to enhance social profiles, and as part of integrated campaigns are eligible. Creative integrity, strategic integration, sharability and effectiveness will be considered.

See previous winners and honorees here.

Winner

Graphics
winner
Adobe D&D: The Terror Of Undermountain
Photoshop is so much more than photo manipulation. It's the most powerful tool in the world for designing original art of any kind. We needed to engage and inspire the Photoshop community to dream bigger and do more with Photoshop.

Finalists

Graphics
finalist
gold
NFL Social Lab
The NFL's Social Lab was established to revitalize the league's social channels with strategic, high-quality graphics and video content. This includes Instagram, Snapchat, Facebook and Twitter for @NFL, @NFLNetwork, @NFLThrowback, and @TheCheckdown, as well as providing original, custom content for the personal accounts of NFL players through our …
Graphics
finalist
gold
Youth Olympic Games Social Highlights
"The Game Changers" is a campaign that aims to do just that, by celebrating the ability and creativity of all 15 to 18 year olds around the world at the Youth Olympic Games Buenos Aires 2018. The Youth Olympic Games (YOG) are a global stage for young athletes to show the world who they are and what they can do, both on and off the field. To align …
Graphics
finalist
audience
Gameday Graphics
Game day is undoubtedly one of the busiest days of the week for any sports team. It's the time where social media viewership increases drastically and more people are paying attention to content that the Minnesota Vikings post. In an ever-competitive social media environment, it's important to stand out and create content that is equally appealing…
Graphics
finalist
Showtime Networks: Kidding - Season 1
The TV reunion of Michel Gondry and Jim Carrey presented an exciting creative opportunity to audiences. Dave Holstein, the creative visionary behind the series, created a triumph of emotion and imagination in Kidding, SHOWTIME NETWORK's unexpected and inspiring new half-hour original series. Our core objective was clear: get social audiences inves…
Graphics
finalist
WWE gives Instagram presence a body slam
The goals of WWE's Instagram page are to inform, entertain and engage with WWE fans by using every tool specific to the Instagram platform, telling stories each week in the most colorful and interactive way possible. In 2018, WWE's dedicated team of digital designers and photo editors took that goal to another level by orchestrating a complete ove…

Nominees

Graphics
Starbucks Happy Hour
Starbucks is a morning essential, but not necessarily an afternoon destination. In order to drive more afternoon visits, Starbucks created a new Happy Hour program offering personalized deals on Starbucks beverages from 3-5pm. Our challenge was to create a paid social campaign that would drive both awareness of and participation in the Happy Hour program. …

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the Regular entry deadline is on February 4th, 2021.