THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Government & Politics
finalist
#OneBostonDay
On April 15th, 2013, Boston's unity was tested by the marathon bombing. And in the wake of that ter…
LGBTQ Community Engagement
#Pride2016
#Pride2016 is a content piece that Lenovo is especially proud of. As a global company, there was…
Non-Profit
#QEIIGarden
Our motto is 'One Garden bringing together Neighbors, Commonwealth friends, and countless Angels.' …
Education
finalist
#RamGrad: Colorado State University Graduation Campaign
Graduation. It's where current students are headed, where past students have been, and where prospe…
Multicultural Community Engagement
finalist
#ReadingforROOTS
We were asked to promote HISTORY's reimagining of the landmark miniseries ROOTS. To honor this grou…
Social Good Campaign
finalist
gold honor
#ReportHate
Founded in 1971, the Southern Poverty Law Center is a civil rights organization dedicated to fighti…
Food & Beverage, Multi-Platform Campaign
finalist
gold honor
audience honor
#SayItWithPepsi Influencer Activation at Walgreens
PepsiCo wanted to be a bigger part of the social conversation this past summer. With limited editio…
Instagram Partnership
finalist
#ShareaCokewithATL
For more than 25 years, World of Coca-Cola has been a preeminent Atlanta attraction, drawing local …
Social Media Tool
#ŠKODALOVE User Generated Content Campaign
@ŠKODAGRAM is the home of ŠKODA on Instagram where we showcase the very best of ŠKODA owners' photo…
Tumblr
finalist
#SnackHour with Soy Vay
We've all experienced a similar situation when you walk over to the snack stash and are left empty-…
Social Good Campaign
#SneakersforGood CSR Campaign
The #SneakersforGood campaign was aimed to use the global communication platform 'Laureus World Spo…
Hashtag
winner
#StarringJohnCho
Scarlett Johansson as Motoko Kusanagi. Emma Stone as Alison Ng. Jim Sturgess as Jeff Ma. White-wash…
Non-Profit, Integrated Campaign, Social Good Campaign, Hashtag, Call to Action, Video
finalist
gold honor
bronze honor
audience honor
#StopThisMovie - Genocide in Burundi
On the 15th of November 2016, the FIDH (International Federation of Human Rights) launched #StopThi…
Beauty
winner
#StyledByAveda
Position Aveda as a trusted source for how-to education in the minds of younger, "do-it-yourself" m…
Sports
#ThankYouKobe
Our goal for #ThankYouKobe was to celebrate Kobe Bryant and to encourage fans worldwide to share th…
Emojis
#TheChase
NASCAR partnered with Twitter to develop an emoji for the NASCAR Chase. Every time #TheChase was us…
Instagram
#TheRealDaytime - Best Use of Instagram
"The Real" hosts are changing their fans' lives one hashtag at a time. With an Instagram post using…
Social Good Campaign
#TravelisLove by Condé Nast Traveler
#TravelisLove is a campaign launched against the "fear of the other". The initiative's objective is…
Integrated Campaign, Mid-Range Media Buying Strategy, Real Time Response, Twitter
finalist
#truTVisAThing Brand Awareness campaign
Every March, sports fans search for one of 4 networks carrying NCAA Men's Basketball first round to…
Integration with Live Television, Real Time Response
finalist
#UpForGrabs
As the official sponsor of the Super Bowl 50 Halftime Show, Pepsi was set to pull out all the stops…
Social Good Campaign
#WildForLife Campaign: Wildlife Crime Just Got Personal
The world is dealing with an unprecedented threat to wildlife; trafficking of wildlife products …
Social Good Campaign
#WomenLead
#WomenLead was created with the purpose to break through the stereotypes that women face and enforc…
Long Form Video
100 Layers of Condoms
Youtube is one of the largest online search engines,second only to Google. In order to reach as man…
Snapchat Story
17th Annual Latin GRAMMY® Awards
Campaign Sizzle: http://latingram.my/social-media-celebration-2016Snapchat Live Story: http://latin…
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