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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Education
CMC Instagram Engagement
In October 2015, Business Insider named Claremont McKenna College (CMC) the Best College Campus in …
Integration with Live Television, News
CNN WHITE HOUSE CORRESPONDENTS’ DINNER
CNN wanted to provide an interactive and engaging experience for their viewers and give them an ins…
Physical & Digital
finalist
Coca-Cola "What's in a name?" Times Square
Coca Cola's communications objective was to engage with a new generation of tech savvy and Twitter-…
Integrated Campaign
Coca-Cola & The MTV Fandom Awards
Objectives and goals of the MTV & Coca-Cola partnership around the 2015 MTV Fandom Awards included:…
Multi-Platform Campaign
Coca-Cola Journey
In November 2012, The Coca-Cola Company reimagined its traditional corporate website with the la…
Consumer Brand, Video
finalist
gold honor
Coca-Cola: Dark Iftar "No Labels"
The old adage, "Don't judge a book by its cover," is generally accepted as common knowledge. Everyo…
Twitter
Coke Soccer | #Sharethebench
Coca-Cola and soccer share a lot of love.Both inspire happiness, optimism and togetherness. And we …
Online Community
finalist
Comcast Redesigns Customer Help & Support Community
Comcast's Community has 4 key goals. They are: Minimize customer effort required to find answers wi…
Physical & Digital, Live Streaming Video, Emerging Platform, Travel & Tourism
finalist
bronze honor
Come Seek Live
There are long-standing negative perceptions of cruising among a new generation who hasn't cruised …
Entertainment
finalist
Comedy Central Roast of Justin Bieber
The unprecedented momentum behind Comedy Central's Roast of Justin Bieber created an opportunity fo…
Facebook, Integrated Campaign, Live Events
COMEDY CENTRAL'S FRIENDSFEST
Objectives: To drive brand awareness, re-invigorate the TV show Friends, increase social traffic an…
Online Community, Hashtag
finalist
Community for Yahoo
The Assignment: Take a show that in spite of an enthusiastic fan base, has changed networks, platfo…
Social Media Tool
Connect Live
Telescope's social marketing and technology platform, Connect Live, was built to enhance the partic…
Multi-Platform Campaign, Physical & Digital
Connect The Rainbow
Over time people had forgotten that Skittles is a mix of five different fruity flavors (strawberry,…
Social Good Campaign
winner
Connor's Cure
WWE Chief Brand Officer Stephanie McMahon and her husband WWE Executive of Talent, Live Events and …
Mobile Campaign
Cookie Booth Search Campaign: The Official Girl Scout Cookie Finder App
When customers buy Girl Scout Cookies, they're doing SO much more than just indulging in classic, o…
Social Media Tool
Cooking up community at Eat Real food festival
The Eat Real Festival, a massive street-food festival and overall celebration of good food, has bee…
Health & Fitness
Coordinated Health #GreaterThanOne Campaign
Coordinated Health (CH) is the third largest specialized hospital network serving the greater Lehig…
Live Streaming Video, Emerging Platform
Coors Light Sacks
Coors Light has always been known as humorous and a bit cheeky. April Fools day was an opportunity …
Food & Beverage
Coors Light Vines – Promoting the ‘Subzer-O°Adventures’ On-Pack promotion
Business objective – to drive awareness amongst our Social Explorer target audience of the Coors Li…
Social Media Tool
Coyne Connect – Activating Influencer Engagement
Market demand has shifted from simply engaging bloggers to activating the most brand loyal and infl…
Twitter Presence
Coyote: No Excuses
In the transportation and logistics industry, Coyote is considered one of the fastest-growing compa…
Influencer & Celebrity Campaign
Cricket Wireless Gives Music Lovers “Something to Smile About”
BUSINESS CHALENGE Cricket Wireless and its Social Media Agency of Record, Max Borges Agency, want…
Tumblr
winner
CRITICS' CHOICE AWARDS FAN ART RED CAPRET
Following the social success of the 20th Annual Critics' Choice Movie Awards in January 2015, A&E a…
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