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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Snapchat Filter/Lens
America’s Next Top Model (Season 23) - GLOW, VH1
VH1 wanted to make splash on Snapchat with an innovative and first-to-market Snapchat Lens to be re…
Snapchat
America’s Next Top Model (Season 23) - GLOW, VH1
America's Next Top Model is a pop culture juggernaut with a passionate fan base and established soc…
Facebook Campaign
finalist
American Airlines Customers Fly for the Cure on Facebook During Breast Cancer Awareness Month
In 2008, American Airlines became Susan G. Komen for the Cure’s® first Lifetime Promise Partner, pl…
Copywriting, Short Form Video, Travel & Tourism
finalist
American Airlines' Life Awaits Campaign (Check & More)
Build Consideration for American Airlines and the AAdvantage Rewards program AAdvantage & non…
Chatbots, Gamification
American Assassin
As well as being a major operator of cinema exhibition circuits and movie producers, Roadshow distr…
Instagram Partnership
finalist
audience honor
American Assassin's Badass Influencer Activation
To engage and and drive awareness among M25-54 leading into the theatrical release of American Assa…
Multi-Platform Partnership
AMERICAN ASSASSIN'S BLACK OPS TRAINING
To maximize buzz and awareness around the theatrical release of American Assassin among thrill-seek…
Creative Use of Technology
finalist
American Century Investments “Beat the Bot” Charity Challenge at the 2024 American Century Champions
In 2024, American Century Investments (ACI) set out to redefine sports sponsorship at the American …
Brand Identity
finalist
American Crime Story: The People v. O.J. Simpson
To introduce the first season of Ryan Murphy's new anthology series, FX created an immersive social…
Multi-Platform Campaign, Humor
American Dad TBS Social Media
Brands: American Dad, TBS, FoxAgency: Relevant 24GOALS:• Re-engage & activate the large American Da…
Campaign for Television
finalist
American Dad's Roger Smith for President
My name is Roger Smith and, as soon as I find my pants, I’m running for president. Of the United St…
Financial Services, Instagram Partnership, Spokesperson
winner
audience honor
American Express #BackOurOceans Initiative
As part of its company-wide initiative to implement more sustainable and environmentally friendly p…
Photography and Graphics
American Express Card Membership through the Lens of #CFFrost
American Express set out to engage social media communities through a two-part Instagram campaign s…
Brand on Twitter
winner
American Express drives commerce and value on Twitter
American Express is on a journey of a digital transformation. As part of that journey, American Exp…
Fortune 500 Brand
winner
American Express embraces social media to drive commerce and Card Member value
American Express is on a journey of digital transformation. As part of that journey, the company is…
Brand Partnership, Financial Services
finalist
American Express Gold x LUAR: The Ultimate Foodie Accessory
In July 2024, the American Express® Gold Card updated its benefits, offering more of what diners an…
Insights & Trends
American Express Travel: 2022 Global Travel Trends Report
Amid an unpredictable and evolving travel landscape, American Express Travel wanted to find a way t…
Video
finalist
American Family Insurance: “Everyone’s Dream Needs a Champion” Signs of Support
American Family Insurance is dedicated to inspiring, protecting, and restoring the most valuable th…
Video
American Family Insurance: 2015 NBA Draft – Get2TheGame
American Family Insurance believes in the integrity and nobility of insurance. Insurance, after all…
Integrated Campaign
American Family Insurance: Insure Carefully, Dream Fearlessly
In an industry littered with characters, cartoons, and critters, American Family Insurance reminds …
Real Time Response
finalist
American Family Insurance: Insure Carefully, Dream Fearlessly
The insurance category spends roughly $6 billion on advertising annually, competing for the same 10…
Integrated Campaign
American Family Insurance: Signs of Support Integrated Campaign
American Family Insurance is dedicated to inspiring, protecting, and restoring our customers' dream…
Consumer Brand
American Girl Doll
To support the launch of American Girl’s new 1980s Historical doll- Courtney Moore- Mattel came to …
Short Form Video
American Gods Motion Posters
American Gods brings to life the beloved text from Neil Gaiman to a fantastical feast for the eyes …
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