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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Branded Content
Create Your Way [Starring Real Creators] | Sony
Though many may not realize, as a creative entertainment company, Sony reaches more people daily th…
Health & Fitness
Creating a #CogniumMoment for new Natrol brain health supplement
Caring for your mind is now a no-brainer. In June 2017, Natrol introduced a new brain health supple…
Branded Series
,
Integrated Campaign
,
Long Form Video
,
Multi-Platform Campaign
,
Pharma & Healthcare
,
Storytelling
Creating a Healthier Asia
The Asia-Pacific region rallied together with the World Health Organisation (WHO) to eradicate hepa…
Art Direction
,
Health & Fitness
,
Instagram Presence
Creating a Leading Wellness Brand on Social with Herbalife
Email
finalist
Creating a personalised onboarding experience for new HSBC UK current account customers
HSBC UK recently revisited their onboarding customer journey to create a best-in-class programme to…
Pinterest
finalist
Creating a seamless user experience from social engagement to ecommerce
How to consistently and efficiently connect with unique, qualified consumers in a personalized way …
Multi-Platform Campaign
,
Native Advertising
winner
Creating Consumer Relevancy with #MyWalgreensApp
The #MyWalgreensApp campaign was charged with communicating that the award-winning Walgreens mobile…
Real Time Response
Creating Cupfusion
Reese's Pieces Peanut Butter Cups were scheduled for a new product launch in Summer 2016. The mashu…
Health and Fitness
finalist
silver honor
Creating Membership Growth With Content Marketing
The American Massage Therapy Association (AMTA) is the largest nonprofit, professional association …
Branded Series
Creating Symmetry: A Docuseries by Gulfstream Aerospace Corp.
Social listening in late 2018 revealed a gap in the pilot community's knowledge of several importan…
Education
finalist
Creating Unprecedented Support for LGBTQ Youth and Families During Back to School Season
As educators welcome students back to school, youth around the country are counting on schools to w…
Other Podcast Genres
finalist
Creative Development
The Creative Development podcast series serves as IFC’s thought leadership outlet on how finance an…
Brand Awareness Campaign
Creator Stories Put Spotlight on 24S Fashion
Shoplooks partnered with 24S, a leading online luxury destination, to amplify brand exposure and sa…
LinkedIn Presence
Creatorpreneur Jayde I. Powell's Lucrative LinkedIn Strategy
Jayde I. Powell is a social strategist and content creator. When faced with financial difficulties …
Branded Series
Creators of West Hollywood - Best Branded Series
Tapping into its reputation as “The Creative City,” Creators of West Hollywood is an innovative des…
Graphic Art
finalist
Creature Commandos - Leaked From Belle Reve
As the first installment of James Gunn’s DC Universe, Creature Commandos demanded a visually explos…
Financial Services
finalist
Credit Talk by Extra
To make the credit system more approachable, Extra (the first debit card that builds credit and ear…
Single Post or Activation
,
TikTok
,
Vertical Video
finalist
Creep
We all have felt "other" at some point. The goal of this story was to make us misfits not feel so a…
Micro-Influencer Strategy
Crest #SmileBreak Campaign
The Crest #SmileBreak campaign was unique from the perspective of its objectives. Different from mo…
Retail & E-Commerce
Crest Whitening Emulsions Campaign
Building on their portfolio of teeth whitening offerings, Crest introduced in 2020 their new Crest …
Multi-Platform Campaign
Crest Whitening Emulsions Multi-Platform Campaign
Building on their portfolio of teeth whitening offerings, Crest introduced in 2020 their new Crest …
Integrated Campaign
Crest Whitestrips + MTV One Style Fits All
Position Crest 3D Whitestrips as a superior product among W25-54 and an integral part of a beauty r…
360 Video
finalist
audience honor
Crew 360° | The High Diver
Imagine standing at the edge of a platform 55-feet above water – and taking the plunge. Now up the …
Consumer Brand
winner
Cricket Wireless
Cricket Wireless strives to live by its tagline Something to Smile About. In a crowded and competit…
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