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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Diverse-Owned Businesses Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
NEW!
Branded Content
Branded Series
Documentary Short
Email & Newsletter
NEW!
Feature Film
Gamification
NEW!
Images
Interactive Content
Long Form Video
Medium Length Video
NEW!
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Fight Poverty
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
NEW!
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
NEW!
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Other Industry
NEW!
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
NEW!
Corporate-Community
Influencer, Creator & Celebrity
Nonprofit Partnership
Other Partnerships
NEW!
Platforms & Technology
Extended Reality
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
NEW!
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
NEW!
User Generated Content
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Shorty Awards Entries
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Integration with Live Television
E! Online: Live from the Red Carpet Social Media Project
Our objective is increasing viewership and online participation for E! Entertainment's red carpet …
Live Events
E! People's Choice Awards
The E! People's Choice Awards are celebrating all forms of entertainment, chosen solely by the fans…
Multi-Platform Campaign
E! People's Choice Awards
The 44th annual E! People's Choice Awards (formerly known as People's Choice Awards), allowed fans …
Live Events
finalist
E! People's Choice Awards
The E! People’s Choice Awards are celebrating all forms of entertainment, chosen solely by the fans…
Live Events
finalist
E! People's Choice Awards
The E! People’s Choice Awards celebrate all forms of entertainment, chosen solely by the fans – For…
Fashion, Beauty & Luxury
E! Style Collective
E! Style Collective brings together a group of today's leading influencers from the beauty, fashion…
Short Form Video
E! The Rundown
Provide the Snapchat audience with a dose of the latest and greatest in pop culture news. A Snap Or…
TikTok
finalist
e.l.f-ing Amazing: TikTok's First Beauty Brand Advertising Campaign
Searches for e.l.f. Cosmetics have been on a steady decline for the past two years while other comp…
Website/App
finalist
gold honor
e.l.f. Beauty
Once known for one-dollar lipsticks, e.l.f. Beauty is now a billion-dollar company with a portfolio…
TikTok Presence
finalist
e.l.f. Cosmetics on TikTok
e.l.f. Cosmetics has been a prominent force and frontrunner on TikTok since 2020, long before many …
Beauty
,
Brand Awareness Campaign
,
Branded Content
,
Earned Media
,
Integrated Campaign
,
Launch Campaign
,
Single Post or Activation
,
TikTok Partnership
finalist
bronze honor
audience honor
e.l.f. Cosmetics: "It's an e.l.f.ing Glow Storm"
With Holiday 2022 on the brink, SHADOW set out to create a 360° digital-first campaign that would c…
Beauty
e.l.f. Cosmetics: Building a Beauty Ecosystem That Inspires and Engages
The driving force behind e.l.f. Cosmetics’ social media strategy was to build a thriving, engaged c…
Branded Content
,
Insights & Trends
,
Multi-Platform Partnership
finalist
silver honor
e.l.f. Cosmetics: eyes.lips.face.sticky.
In January 2023, e.l.f. saw an opportunity to kick off the year with a moment so disruptive, they'd…
Beauty
,
Multi-Platform Campaign
,
Multi-Platform Partnership
winner
bronze honor
e.l.f. Cosmetics: Judge Beauty
The objective of the campaign was to establish e.l.f. as a cultural power player by leveraging Amer…
Single Post or Activation
e.l.f. Cosmetics: Turning a Restock into a Viral Success with Mikayla as "CEO of the Day"
TikTok superstar and beauty aficionado, Mikayla Nogueira originally entrusted e.l.f. Cosmetics to c…
TikTok Presence
winner
e.l.f. Cosmetics' Innovation on TikTok
In 2018, e.l.f.’s sales plateaued. So in 2019, they went back to their digital-native roots and sta…
TikTok Partnership
finalist
e.l.f. Runs on Dunkin'
e.l.f. and Dunkin’ are known for disruption in their respective categories so it made sense that th…
Beauty
,
Humor
e.l.f. SKIN - Holy Hydration
Pimple picking, sleeping in your makeup, not getting enough sleep… There’s no denying it, we’ve al…
Humor
e.l.f. SKIN x Snooki - Please Tan Responsibly
In 2023, e.l.f. SKIN launched their new sun care collection, Suntouchable. This timing coincided wi…
Beauty
finalist
e.l.f. x Chipotle
During 2020, e.l.f. and Chipotle were both busy making TikTok headlines. Together with e.l.f.’s age…
Music & Dance
finalist
e.l.f.'s Holiday Album: e.l.f. the Hauls
Last year, the most viral challenge in TikTok US history, #eyeslipsface, became a cultural moment t…
Financial Services
E*TRADE Truth Bombs
30+ years after pioneering the online brokerage category, E*TRADE was struggling to break from a th…
Real-Time Response
finalist
E3 Social War Room for Ubisoft
E3 is a unique event for brands looking to make a splash on social media. It's an event that gen…
Games
,
Sports
finalist
EA Sports FIFA 22 MLS Player Ratings Reveal: Powered by the Community
The Ratings Reveal is when EA Sports FIFA stamps its authority on world football, revealing the mos…
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