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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Influencer & Celebrity Campaign, Contest or Promotion, Consumer Brand, Vine
finalist
JBL #CordFail Effect (Back and Bigger Than Ever)
Originally launched in 2014, this second iteration of the #CordFail campaign was designed to make a…
Social Good Campaign
JCPenney Hispanic Heritage Month Empowerment Luncheon with Eva Longoria and Friends
Hispanic Heritage Month is a time to recognize the contributions of Latinos inside and outside o…
Instagram, Home & Decor
finalist
JCPenney's A+ Instagram Guide for Back-to-School
JCPenney wanted to authentically engage college-bound students on social media during the back-to-s…
Education
Jen Walters: Breaking Barriers
Over the summer, the Arizona Cardinals changed the game by hiring the first female coach in NFL hi…
Influencer & Celebrity Campaign
Jennifer Garner Partners with Huggies
Situation: For years, there have been two categories for diapers - premium diapers and value diaper…
Contest or Promotion, Social Good Campaign, Hashtag
finalist
JetBlue's Soar With Reading
Launched in 2011, JetBlue's Soar with Reading (SWR) program is designed to encourage kids' imaginat…
Influencer & Celebrity Campaign, Government & Politics
Jimi's Legend Series
Young drink drivers are most at risk of being in a drink driving crash.They're also our hardest to …
Video
Joan Actually Dating Advice
Zoosk, a leading online dating company, launched the Joan Actually Dating Advice video campaign in …
Education
winner
John Jay College Insta-Challenge
For the 1,500 incoming students to John Jay College of Criminal Justice, summer is a time to hang o…
Instagram Presence, Photography and Graphics
Jordan Brand
Create the best branded content while consistently growing engagement and audience size.All Jordan …
Emojis, Real Time Response
finalist
silver honor
bronze honor
Jordan Brand, Emoji Battle
To be the most culturally relevant brand on social, including knowing when to enter conversations.
Instagram
Judgement Free Zone
Planet Fitness is known for a lot of things: low prices (and all the stuff you get for those low pr…
Business to Business
Juniper Networks: Lab Madness
The primary objective of Lab Madness was to engage the Juniper Network social media community throu…
Influencer & Celebrity Campaign, Humor
Kate McKinnon - The MORE Experiments
The Ford Focus is a car that offers a lot of choices to consumers. This campaign features the vehic…
Influencer & Celebrity Campaign, Fashion, Beauty & Luxury
Katy Perry's Mad Potion
Katy Perry has a powerful digital presence and is the most followed person on Twitter (74MM+ follow…
Influencer & Celebrity Campaign, Humor
Kim at the Museum
We had some spare time on a Friday. We had a half-empty metro card, a copy of Kim Kardashian's "Sel…
Influencer & Celebrity Campaign
Kingsford’s #PayEd Campaign
The team was tasked with jumpstarting the grilling season prior to the summer months by infusing ch…
Animated GIFs
finalist
Kitty Litter Angel
To engage meowbox's followers, gain some new ones, and wish the entire online cat community a happ…
Real Time Response
KK1D
It was announced that boyband One Direction would be taking a break. KITKAT recognises the importan…
Integrated Campaign
Kohl's #Yes2You Anniversary Campaign
In October 2014, Kohl's launched the Yes2You Rewards program with big goals – to engage customer…
Non-Profit
KQED Arts Social Video
At a time of immense change for the San Francisco Bay Area, the dedicated arts unit of SF-based pub…
Multi-Platform Campaign
La Banda Season 1 – Multiplatform Experience
As part of the highly anticipated premiere of Season 1 of La Banda, a music-based reality competiti…
Humor
finalist
Ladbrokes Barkingham Palace Gold Cup
With the birth of the second Royal Baby in April 2015 worth £100 million to the betting industry an…
YouTube Presence
winner
Last Week Tonight
Last Week Tonight has successfully made its mark in the crowded late night landscape by reporting o…
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