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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Branded Content
Adidas - 3 Ka Dream
The primary objective of the Adidas '3 Ka Campaign' in collaboration with Radio Mirchi was to unite…
Real-Time Response, Sports
finalist
adidas #allin or nothing
adidas attacked FIFA World Cup 2014 head-on in social and lived its message to land its message: #a…
Creative Use of Technology, Twitter
finalist
adidas #FastestFollower
adidas tasked us to drive hype & desire for their new X Speedflow football boots by positioning the…
Twitter, Sports
winner
adidas Brazuca
At the last World Cup, the footballing world hated the ball. For the 2014 tournament, World Cup spo…
Instagram, Instagram Story
finalist
Adidas NMD Campaign
The Adidas NMD footwear line was designed for the "Urban Nomad"—on-the-go creators who spend most o…
TikTok Partnership
adidas Originals
As a part of adidas’ new global brand platform: “We Gave the World an Original. You Gave Us a Thous…
Instagram Story
adidas Originals Chapter 3 Brand Film Instagram Story
We were tasked by adidas Originals to create a socially-native piece of content to accompany the F/…
Fashion, Mobile Campaign, Augmented Reality, Creative use of Technology
winner
adidas Originals Deerupt
Unboxing is a huge part of Sneakerhead culture, and has recently become the most coveted moment in …
Fashion, GIFs, Instagram, Instagram Story, Short Form Video
adidas Originals Falcon
Our objective was to tell the story of the Falcon campaign, and introduce Kylie Jenner as the newes…
Fashion, Live Event Coverage, Instagram, Instagram Story, Live Streaming Video
finalist
adidas Originals Never Made
We were asked to create a digital experience that brought the adidas Originals presence at Hypefest…
Call to Action, Instagram Story, Native Advertising
adidas Originals NMD Exclusive Glitch Camo
We were tasked by adidas Originals to create a shoe campaign to name and promote an exclusive versi…
Branded Series, Fashion, Instagram, YouTube
finalist
adidas Originals SHPTLKS
Our objective was to excite and engage our largest streetwear community and satisfy their thirst to…
Instagram Story
adidas Originals Superstar Instagram Story
We were tasked by adidas Originals to introduce the next generation of influencers for the Supersta…
Launch Campaign
finalist
adidas Reverse Retro. Rebooted.
The adidas Reverse Retro program is a NHL-wide alternative jersey release where adidas pulls design…
Brand Identity, Brand Redesign
finalist
audience honor
Adidas Runtastic Rebranding
We have been running and training with our users for almost ten years. At Runtastic, we are as dyna…
Integrated Campaign
adidas Skateboarding Goes BEYOND THE STREETS
"Skateboarding alongside graffiti and street art share a history of creative rebellion. With BEYOND…
Gamification
finalist
adidas Team Messi #FASTORFAIL
How do we get Leo Messi fans fired up for the footballer's latest signature collection? Invite them…
Facebook Campaign, Consumer Brand, Video
finalist
Adobe "Make It With Creative Cloud"
Borrowed, paid for, or pirated, Adobe software is the tool of choice for creative students. But for…
Contest or Promotion, Technology, Multi-Platform Partnership, Online Community, Call to Action, User-Generated Content
winner
gold honor
Adobe & Imagine Dragons - Believer
We wanted to get the next generation of video creators and film editors to try out Adobe Premiere P…
Branded Content
Adobe Collabograms
Adobe Photoshop asked us to revamp their social media content in 2016 with a campaign that's innova…
Art Direction, Contest or Promotion, Graphics, Images, Technology, Multi-Platform Partnership, Multi-Platform Campaign, Online Community, Call to Action, Storytelling, User-Generated Content
winner
bronze honor
Adobe D&D: The Terror Of Undermountain
Photoshop is so much more than photo manipulation. It's the most powerful tool in the world for des…
Multicultural Community Engagement
finalist
gold honor
audience honor
Adobe Diverse Voices: 'When I See Myself'
In celebration of Black creativity, Adobe and Complex partnered on an impactful campaign dedicated …
Launch Campaign
finalist
Adobe Express Launch
Adobe Express tasked us with a monumental challenge – to ignite a viral launch campaign on TikTok t…
Pinterest
winner
Adobe for Education Pinterest Re-Launch
Technology is changing and evolving the job market at a rate that leaves students' futures unclear …
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