THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 9th Annual Shorty Awards Best use of Virtual Reality

This award honors the most creative and effective use of virtual reality in a social media marketing campaign.See previous winners and honorees here.

Winner

Virtual Reality
winner
AHS Fearless VR Experience
Faced with the challenge of promoting the mysterious 6th installment of AHS, FX created a world des…

Finalists

Virtual Reality
finalist
gold honor
Under the Net
Through the perspective of an 11-year-old girl named Amisa, this immersive documentary will g…
Virtual Reality
finalist
silver honor
Mr. Robot Virtual Reality Experience
USA Network's Golden Globe ® winning series Mr. Robot has become a global phenomenon, earning an e…
Virtual Reality
finalist
bronze honor
Incorporated
Syfy's Incorporated presents a future that isn't too far off from our own, but it hyperbolizes t…
Virtual Reality
finalist
NBC News: Virtual Democracy Plaza
For the last three Presidential elections, NBC News transformed Rockefeller Center into "Democracy …

Nominees

Virtual Reality
360 Social Media Celebration - 17th Annual Latin GRAMMY Awards
Campaign Sizzle: http://latingram.my/360-social-media-celebration-2016
Virtual Reality
Across The Line Virtual Reality Film
Across the Line is an immersive virtual reality experience that puts the audience in the shoes of a…
Virtual Reality
MTV & AT&T Debut ‘Gaze-Activated’ VR for the 2016 Fandom Awards
1) Reinvigorate AT&T's five-year marketing partnership with MTV's highest rated scripted series,…
Virtual Reality
Reimagine
Etihad Airways is a leading luxury airline that has 'reimagined' the flying experience on its flags…