THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 115 entries

Beauty, Branded Content
Chapter Aesthetic Studio: Own Your Story
The Aspen Group (TAG) recognized the opportunity in the emerging market for medical aesthetic servi…
Beauty, Short Form Video
finalist
Chief Marketing Officer Ft. Kristin Chenoweth
Laura Geller Beauty has been a pioneer in the pro-aging space, creating National Mature Women’s Day…
Beauty, Interactive Content, Micro-Site, Multi-Platform Campaign
finalist
color e.l.f.nalysis
Color e.l.f.nalysis was born from a clear cultural gap: while color analysis had become one of beau…
Beauty, User-Generated Content, Creative use of Technology
winner
COSMEDIX CROWD
In the first integrated influencer marketing campaign of its kind, COSMEDIX decided to flip the tra…
Beauty
finalist
Diesel Fragrances, Spirit of the Brave: driving a male audience to selective retail
Young French male consumers demonstrate a growing interest in fragrances. But going in-store can st…
Beauty
finalist
bronze honor
Dieux Skin cashes in on TikTok Shop with partner Iced Media
Dieux Skin is the leader in clinically vetted skincare. The brand’s success has skyrocketed as a cu…
Art Direction, Beauty, Instagram Presence
finalist
Differin Instagram Social Content
Our communications objective was to drive quality (educated & compliant) trial of Differin Gel.
Beauty
Dominique Cosmetics
After more than a decade of success as a digital entrepreneur, having amassed over 7 million+ follo…
Beauty
finalist
gold honor
Dove
Through the Dove Self Esteem Project, Dove’s goal is to tackle harmful beauty ideals and positively…
Beauty, Use of Viral Content
finalist
e.l.f. Cosmetics - Halo Gloss
Every brand wants their community to make content about them. But when it actually happens, how do …
Beauty, Brand Awareness Campaign, Branded Content, Earned Media, Integrated Campaign, Launch Campaign, Single Post or Activation, TikTok Partnership
finalist
bronze honor
audience honor
e.l.f. Cosmetics: "It's an e.l.f.ing Glow Storm"
With Holiday 2022 on the brink, SHADOW set out to create a 360° digital-first campaign that would c…
Beauty
e.l.f. Cosmetics: Building a Beauty Ecosystem That Inspires and Engages
The driving force behind e.l.f. Cosmetics’ social media strategy was to build a thriving, engaged c…
Beauty, Multi-Platform Campaign, Multi-Platform Partnership
winner
bronze honor
e.l.f. Cosmetics: Judge Beauty
The objective of the campaign was to establish e.l.f. as a cultural power player by leveraging Amer…
Beauty, Humor
e.l.f. SKIN - Holy Hydration
Pimple picking, sleeping in your makeup, not getting enough sleep… There’s no denying it,  we’ve al…
Beauty
finalist
e.l.f. x Chipotle
During 2020, e.l.f. and Chipotle were both busy making TikTok headlines. Together with e.l.f.’s age…
Beauty, Video
finalist
audience honor
Empowering Young Women
I was very inspired watching the Wonder Woman movie. Gal Gadot's character instills passion and con…
Beauty, Instagram Partnership
winner
European Wax Center's Strut Society
As the largest waxing company in the U.S., European Wax Center (EWC) believes that revealing bea…
Beauty, Global Campaign
Face of Cetaphil
Data from audience insight tool Helixa showed that Cetaphil users (Millennials and Gen Z) have more…
Beauty, Multicultural Community Engagement, Meme, Humor
finalist
gold honor
audience honor
Fenty Beauty
Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best …
Beauty, Campaign by Diverse-Owned Businesses
Fenty Beauty - Diversity From Ownership to Product Set to Marketing Campaigns in Beauty
Pop sensation Rihanna created Fenty Beauty first with makeup, then skincare, haircare and perfume, …
Beauty, Community Management, Creative Use of Technology, Digital Pivot, Globalization, Multicultural Community Engagement, Storytelling
winner
silver honor
bronze honor
audience honor
Fenty Beauty Eau De Parfum Ghost Stores Launch
With the launch of its first ever fragrance, Fenty Eau Du Parfum, Fenty Beauty wanted to disrupt th…
Beauty
finalist
Fenty Hair Launch
Fenty Beauty has been in the market for 8 years and has disrupted the beauty industry with its “Fen…
Beauty
Following a Dream
22 year old Sasha Anne is from New York City and is an Advocate Against Bullying and is all about e…
Beauty, Retail & E-Commerce, Facebook
finalist
Granular Audience Strategy and Testing Drives Revenue and Higher AOV at Scale
ColourPop needed a data-driven and scalable media strategy to grow revenue efficiently while suppor…
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