THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
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NEW!
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NEW!
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Overall Presence
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X Presence
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Immersive
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X (formerly Twitter)
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GEO (Generative Engine Optimization)
NEW!
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Innovative Media Buying Strategy
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Storytelling
Video
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Video Ad
finalist
Abbott Elementary Teacher Fit Check
In "Abbott Elementary," a group of dedicated, passionate teachers — and a slightly tone-deaf princi…
Brand Partnership
,
Integration with Traditional Media
finalist
Abbott Elementary x Lysol
Lysol’s objective was to highlight their "Here for Healthy Schools" initiative by positioning their…
Integration with Traditional Media
,
Single Post or Activation
finalist
Abbott Elementary: Barbara's Leaked Phone Number
In "Abbott Elementary," a group of dedicated, passionate teachers — and a slightly tone-deaf princi…
360 Video
finalist
audience honor
AbbVie Bay Area Goes Virtual to Woo Scientific Talent IRL
Capture the attention and interest of innovative, scientific talent with an equally innovative appr…
News & Media
finalist
gold honor
ABC Localish
ABC Localish is a new digital-first brand from ABC and the ABC Owned Television Stations that seeks…
Live News Coverage
finalist
ABC News: Best Live News Coverage
ABC News' main objective on social media is to reach as many users as possible and give them the…
Retail & E-Commerce
winner
Abercrombie: Re-inventing An Iconic Legacy Brand
There is a 2016 headline regularly recalled by Abercrombie’s Head of Marketing, which reads “Abercr…
TikTok Presence
finalist
Abi Marquez “Lumpia Queen”
Through her TikTok videos, Abi Marquez has earned recognition for her creative takes on traditional…
Branded Podcast
finalist
silver honor
About The Journey
About the Journey, the podcast from Marriott Bonvoy Traveler, released its third season, focusing o…
Consumer Brand
finalist
audience honor
Above The Noise
One of the biggest sporting events in recent history was a boxing spectacle featuring arguably the …
GIFs
winner
audience honor
Absolut Vodka GIF Drinks
How to get users to care about your newsletters using movement, wit and a LOT of vodka.This is the …
Art Direction
,
Graphics
,
Images
,
Food & Beverage
,
Wine, Beer & Spirits
,
Emerging Platform
,
GIFs
,
Short Form Video
winner
Absolut Vodka: Never gonna GIF you up!
This is the story of how we successfully injected the ABSOLUT brand into our fans' online conversat…
LGBTQ Community Engagement
finalist
ABSOLUT: Hair
Absolut has always been an ally to the LGBTQ community, publishing ads of support in the Advocate m…
Brand Partnership
,
Extended Reality
,
Food & Beverage
,
Immersive
,
Multi-Platform Partnership
finalist
silver honor
bronze honor
Absolut.Land
At the close of 2021, sales for the overall liquor industry were booming. The vodka category, howev…
Event & Experiential
finalist
Abu Dhabi is Calling
The idea behind Abu Dhabi Is Calling was to reimagine destination marketing by turning audiences fr…
Branded Series
,
Multicultural Community Engagement
finalist
ACADEMY DIALOGUES: IT STARTS WITH US
The Academy of Motion Picture Arts and Sciences presented a new series of virtual panels for member…
Multi-Platform Partnership
,
Pharma & Healthcare
finalist
bronze honor
Acadia Pharmaceuticals More to Parkinson’s
Most people think of Parkinson’s disease (PD) as a physical disorder. But ~50% of people with Parki…
Photography and Graphics
finalist
Accion on Instagram: Stories from Around the World
As a nonprofit focused on bringing financial tools to people living in poverty around the world, we…
Gamification
finalist
Acer Predator "21X Hunt"
Acer wanted to give away a 21 X – a $9,000 gaming laptop – in a random drawing at an in-person gam…
Social Activism
finalist
ACLU x RuPaul Drag Defense Fund Campaign
The freedom to express ourselves and our gender identity in creative ways fuels artistry and drives…
Social Good Campaign
finalist
ACLU x RuPaul's Drag Defense Fund
The freedom to express ourselves and our gender identity in creative ways fuels artistry and drives…
Organic Promotion
,
Short Form Video
,
Single Post or Activation
finalist
silver honor
ACME Fools
THE YEAR WAS 1923 From its enterprising roots in the once-new art of motion pictures, Warner Bros…
Humor
finalist
Acrobat Studio Celebrity Jingle
With the launch of Acrobat Studio, Adobe introduced a powerful new ecosystem featuring PDF Spaces, …
Business to Business
finalist
Activating The KPMG Brand Through Social Media
KPMG embarked on a mission to tell the world how we can help transform businesses by thinking in…
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