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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

Shorty Awards Entries

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Your search returned 12 entries

Gamification
winner
#CatchDrogon
After four seasons of record-breaking social media engagement, HBO's 'Game of Thrones' needed to ra…
Non-Profit, Emerging Platform, Gamification
winner
audience honor
#NoBuildChallenge
The depletion of the earth's natural resources is a major problem which humanity must fight against…
Gamification
winner
Adobe Photoshop "There's Magic Inside"
Adobe challenged us to drive deeper Photoshop engagement to help support a wider business goal of i…
Contest or Promotion, Gamification, Instagram, Instagram Story
winner
ASICS® Tap to Fly Challenge
ASICS® released three shoes utilizing their Flytefoam® technology as part of the "Feel Fast" camp…
Contest, Gamification
winner
Dodge: Hands On Ron Burgundy Game
Some companies use a celebrity spokesperson to promote their products. When Dodge launched the new …
Food & Beverage, Gamification, UX/UI
winner
audience honor
Hoppy
Corporate training. It sucks, right? So when a global company like AB InBev wanted to turn every e…
Facebook Campaign, Campaign for Television, Gamification, Awards Show
winner
Nickelodeon's 'Kids' Choice Awards 2011'
The 2011 Kids’ Choice Awards were about letting our audience’s voice be heard and allowing true int…
Multi-Platform Campaign, Gamification
winner
Project Architeuthis
Project Architeuthis is the first alternate reality game (ARG) ever launched by a branch of U.S. Ar…
Beauty, Fitness, Health, & Wellness, Games, Gamification
winner
audience honor
Schick Shave the Day
In a sea of men’s grooming sameness, Schick Xtreme needed to stand for more than just price and pro…
Campaign for Television, Gamification
winner
Suits Recruits
This past summer, USA Network launched Suits Recruits, a multi-platform interactive social game whi…
Consumer Brand, Gamification
winner
audience honor
The Charmin Deuce Destroyer
Proctor & Gamble’s Charmin believes that everyone should enjoy the go; however, while the product i…
Digital Pivot, Gamification, Technology
winner
bronze honor
The O2 in Fortnite Creative
We don’t need to tell you that the last two years have been almost impossible for music, musicians …