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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Your search returned 13882 entries

Travel
Spirit Airlines Autopilot
Air travel is one of the most complained about topics on social media. People complain about delays…
On a Shoestring
Spirit Airlines: Taking Influencers to the Sky
Flying can feel tedious. Finding flights, packing, making your way through TSA… the list goes on. B…
Earned Media, Meme & GIFs
finalist
silver honor
Spirit Hallowmeme
In October 2022, Spirit’s costume meme started popping up across social media feeds, first graduall…
Wine, Beer & Spirits
finalist
Spitfire Ale
Shepherd Neame is the UK's oldest brewer and Spitfire Ale is its flagship beer brand, created to co…
Food & Beverage, TikTok Partnership, Paid & Amplification, TikTok, Vertical Video
finalist
Splash Blast TikTok Campaign & #TheSplashDance Challenge
The Splash brand approached The Lab in 2021 with a problem to solve. As a brand that has been in ma…
Branded Series
finalist
SPLIT Series | A Spotlight on Dual-Identities at Icahn Mount Sinai
When you walk through the doors of the Icahn School of Medicine at Mount Sinai, you will quickly co…
Multi-Platform Partnership
SpongeBob 20th
We’re ready to party! Are you ready to party?! It’s been 20 years since the very first episode of t…
Multi-Platform Partnership
finalist
SpongeBob 25th
Celebrate SpongeBob’s 25th anniversary by uniting creators big and small to flood the internet with…
TikTok Presence
winner
SpongeBob 25th
Every four seconds, someone mentions SpongeBob SquarePants on social media. For SpongeBob’s 25th an…
Single Post or Activation
finalist
SpongeBob at The Super Bowl: Bringing Bikini Bottom To Life
Our goal with this video was simple: to ignite excitement for Super Bowl LVIII on Nickelodeon! By f…
Featurette or Behind The Scenes Video
winner
SpongeBob at The Super Bowl: Bringing Bikini Bottom To Life
Our goal with this video was simple: to ignite excitement for Super Bowl LVIII on Nickelodeon! By f…
YouTube Presence
SpongeBob Channel
Our goal on the SpongeBob YouTube channel is to create an immersive fan experience that not only pr…
Instagram Story
finalist
audience honor
SpongeBob Face Roulette
To drive tune-in to a new episode of SpongeBob SquarePants we created a fun gamified story to focus…
Instagram Video
finalist
audience honor
SpongeBob Fry Cook Games IRL
Leading up to the 20th anniversary of SpongeBob SquarePants in 2019, the foremost objective has bee…
Images
winner
SpongeBob Popsicle Painting
For over 20 years, Nickelodeon’s SpongeBob SquarePants series has been the pinnacle of positivity a…
Meme
finalist
SpongeBob SquarePants Monolith Meme
Mysterious monoliths were appearing across the world. Where did they come from? Who put them there?…
Comedy Video
SpongeBob SquarePants Official: Pineapple Playhouse
We set out to break the mold when it comes to SpongeBob content, and we did just that with Pineappl…
Food & Beverage
SpongeBob SquarePants Where's Gary? Getaway Sweepstakes
It’s imperative to develop fresh content for both the large and engaged fanbase as well as our reta…
Contest or Promotion
SpongeBob SquarePants Where's Gary? Getaway Sweepstakes
It’s imperative to develop fresh content for both the large and engaged fanbase as well as our reta…
Entertainment, Multi-Platform Partnership, Multi-Platform Campaign, Instagram
winner
silver honor
SpongeBob SquarePants x Kyrie Irving x Nike
In celebration of the 20thAnniversary of SpongeBob SquarePants, Nickelodeon partnered with SpongeBo…
Branded Content
SpongeBob x Nickelodeon Matrix
Who lives in a pineapple under the sea? EVERYONE from Nickelodeon! Using the ultimate mashup of Spo…
Brand Awareness Campaign
SpongeBob x Paramount+
ABOUT THIS ENTRY For over 20 years, Nickelodeon’s SpongeBob SquarePants series has been the pinn…
YouTube Presence
finalist
SpongeBob YouTube Channel
Make SpongeBob the most relevant he’s ever been on YouTube in celebration of the 25th anniversary o…
Local Campaign
SPONGEBOB’S 25TH ANNIVERSARY
As a newcomer to the Canadian market, Paramount+ was competing with subscription streaming giants s…
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