Make SpongeBob the most relevant he’s ever been on YouTube in celebration of the 25th anniversary of the franchise.
- Catapult SpongeBob’s exposure on YouTube, positioning him as the original digital celebrity with new content, formats, and placements across the platform.
- SCALE DISCOVERY AND VIEWERSHIP
- Showcase SpongeBob in a variety of formats to maximize reach and relevance
- ACTIVATE & ACQUIRE A VARIETY OF YOUTUBE AUDIENCES
- Publish and distribute content that will bring in new viewers
- DRIVE CONSUMER PRODUCTS CONVERSION AND OFF-PLATFORM TUNE-IN
- Use platform features to drive audiences to marketing priorities
In 2024 alone, the SpongeBob YouTube channel garnered over 1.7 Billion views and 15 Billion minutes of watch time.
Video for SpongeBob YouTube Channel
