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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
YouTube Presence, YouTube, Sports
finalist
Gamedayplus
The aim was to generate brand advocacy for adidas, based on cross-platform content views, subscribe…
Instagram
Gap Girls' Empowerment
Gap has been a stylish and reliable back-to-school destination for decades, but how will it break …
Tumblr
Gather Now: Clorox Brings Reasons to Gather to Millennials
1. Reach Millennials in a cost-effective way that speaks specifically to their generation2. Generat…
Technology
GE Healthcare cSound Campaign: 'Now Playing in 4D: Your Heart'
Our ultrasound business planned to launch a new cardiovascular ultrasound product in June 2015, the…
Integrated Campaign
GE: Creator in Residence
Over the past several years, General Electric has been working with the best creators in the sci…
Retail & E-Commerce
finalist
Generation Tux Dominates New Year’s Eve & Launches a New Tradition
It was the firing heard 'round the world: George Zimmer's unceremonious removal from the helm of th…
Financial Services
finalist
Genuine Human Goodness
Simple is a tech company that's changing the way people bank. We focus on beautiful interfaces, tra…
Hashtag
finalist
George Takei & #BoycottIndiana
On March 24, 2015, George Takei became aware of a new bill – SB101 – that the governor of Indiana h…
Twitter
finalist
Get Real: Rallying Around The Truth About Milk
Recently, milk has been under attack. New milk-like drinks and alternatives have been making confus…
Social Media Tool
Giant Spoon's Snapchat Account
While many companies like the NFL, Burberry, Goldman Sachs and W Hotel have been using Snapchat for…
Contest or Promotion
Girl Scout Cookie Boss Engagement: Plain Is Boring. Bling Your Booth!
To help promote participation in the Girl Scout Cookie Program, and get girls and parents excited t…
Tumblr Presence
finalist
bronze honor
Girls
The Girls Tumblr page was launched as a way to reinvigorate the series' social presence in a uniqu…
Snapchat
Girls
In 2015, girlsHBO sought to take the Girls Snapchat presence to a whole new level with a series of …
Social Good Campaign
finalist
Give Cozy, #GetCozy Truck Tour
The 2015 Maker's Mark "Give Cozy, #GetCozy" Truck Tour was a fully integrated, 360 campaign which i…
Social Good Campaign
Give to Remember
Here at Legacy.com – the leader in online memorials – we spend a lot of time thinking about deat…
Non-Profit
Giving Tuesday With No Kid Hungry
It's no secret that the end of the year is a productive time for non-profit organizations and the c…
Video
finalist
Glad Press’n Seal Wraps Outside the Lines Around the Home
In a pilot program, the Glad Food Protection team set out to showcase the versatility of its Press'…
Social Good Campaign
Glad to Give
The Glad to Give campaign was inspired by the insight that people around the country were already u…
Social Good Campaign
Global Goals - Project Everyone
In partnership with Standard Chartered Bank (SCB), Liverpool FC were proud to be part of the 'Globa…
Online Community
Gold Peak Tea Sparks Fans to Experience “The Taste That Brings You Home”
With nearly 1.5 billion monthly users who spend an average of 40 minutes on its site, Facebook pres…
Snapchat
Goldman Sachs & Snapchat
Goldman Sachs is a leading global investment banking, securities, and investment management firm t…
Emojis
Goldman Sachs Millennials Emoji Tweets
Re-enforce Goldman Sachs' position as a prominent thought leader on the social and demographic tre…
Online Community
finalist
silver honor
Good Tweeting, great eating!
We strive to provide a community for take-out obsessed foodies across the country. We're continuous…
Travel & Tourism
Google “Seat View” Bringing the Virgin America Experience to Life
Virgin America, the only airline based in Silicon Valley and the only U.S. carrier to offer a consi…
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