The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 8th Annual Shorty Awards Best in Retail and E-Commerce

Retail and e-commerce brands, e-commerce platforms and retail publications are eligible for this award. Objectives include exclusive deals to incentive social sharing, engaging existing customers and driving new traffic.

See previous winners and honorees here.


bronze honor
Allston Christmas
Bfresh, a new concept store designed to freshify the grocery experience, was moving into Boston's A…
gold honor
Casper: Bringing Bedtime Back
The mattress buying experience is notorious for being as iconically bad as used car shopping. Seemi…
Generation Tux Dominates New Year’s Eve & Launches a New Tradition
It was the firing heard 'round the world: George Zimmer's unceremonious removal from the helm of th…
How HSN Took 1 Million+ People to the Serena Williams NYFW Show
When it came time to debut Serena Williams' fall collection, we wanted to deliver an interactive an…
Live The Fresh Blade Shave
The mega razor corporation says that their blades are such high quality that you can use them for a…
gold honor
Lucy The Robot
BackgroundGlobal technology company, Double Robotics, wanted to launch into the Australian market w…
Macy’s Prom
Throughout the 80s and 90s, department stores were the go-to resource for prom dresses as the retai…
Motor Oil Masterpiece
Let's face it: Getting a unique gift for dad is nearly impossible, especially for Father's Day. Fi…
Seriously Sears
Seriously Sears is an "instacontent" campaign comprised of short, snackable, digital video content.…
The Chubbies Man Model Search
Chubbies, the weekend menswear company known for loud shorts with a bold 5.5" inseam, is a brand…
The Lookbook by Bravo
Bravo fans LOVE Fashion and Beauty. Every week, the Bravo community goes wild discussing every deta…
Timberland 'Black Forest' Campaign 2015
We were asked to create awareness and buzz around the upcoming Black Forest campaign with in the fa…
eBay Social Incubator
In the effort to identify new audiences and convert those individuals into eBay consumers, eBay, in…