THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 8th Annual Shorty Awards Best use of YouTube

This award honors the most effective and creative campaigns optimized for YouTube. Describe how you best used YouTube's features, how it enhanced your message and how it met or exceeded your goals and objectives.

Winner

YouTube
winner
Do You Adventure?
CLIF Bar believes in the power of outdoor adventure. It's a brand that invites, challenges, and enc…

Finalists

YouTube
finalist
bronze honor
Always Unstoppable
How do you continue the phenomenal momentum created by #LikeAGirl?In 2014, #LikeAGirl was one of th…
YouTube
finalist
#WatchMeDanceOn
DanceOn's main objective for the #WatchMeDanceOn campaign was to drive interest for emerging hip ho…
YouTube
finalist
Doctor Who: The Fan Show
Doctor Who is a brand that celebrates the outsider. As a hero the Doctor is an optimistic alien tha…
YouTube
finalist
Madden: The Movie
Staying relevant with teens year after year is no easy task, but it is essential to the survival of…
YouTube
finalist
My Tales of Whisky Yule Log
1. Drive cultural relevance to emphasize that single malt whisky is an approachable category for t…

Nominees

YouTube
Android Pay Case
Millennials have almost no involvement when it comes to their payment card. It's something they do …
YouTube
Apartments.com: #MovinOnUp
We created the #MovinOnUp social campaign to assist in building buzz around Apartments.com's first …
YouTube
Driver's Seat VR Experience
Infiniti designs cars that empower drivers. But there's nothing empowering about walking around con…
YouTube
Game Shakers - Online Interactive Studio Tour
Introduce a new show to the Nickelodeon audience through a platform that they are using to constant…
YouTube
Gamedayplus
The aim was to generate brand advocacy for adidas, based on cross-platform content views, subscribe…
YouTube
Regal Cinemas: Creators Get Butts in Seats
Regal Entertainment Group® operates the largest and most geographically diverse theatre circuit in …
YouTube
Uncharted: The Power of Dreams -- An UPROXX Original Series, In Partnership with Honda
Honda came to Woven Studios aiming to establish an emotional connection with millennial audiences w…
YouTube
Wilton YouTube Channel Increases Subscribers by 290 Percent
YouTube is a main source for people searching for DIY and how-to content, as well as recipes and ho…