THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 8th Annual Shorty Awards Best use of YouTube

This award honors the most effective and creative campaigns optimized for YouTube. Describe how you best used YouTube's features, how it enhanced your message and how it met or exceeded your goals and objectives.

Nominees

finalist
#WatchMeDanceOn
DanceOn's main objective for the #WatchMeDanceOn campaign was to drive interest for emerging hip ho…
finalist
bronze honor
Always Unstoppable
How do you continue the phenomenal momentum created by #LikeAGirl?In 2014, #LikeAGirl was one of th…
Android Pay Case
Millennials have almost no involvement when it comes to their payment card. It's something they do …
Apartments.com: #MovinOnUp
We created the #MovinOnUp social campaign to assist in building buzz around Apartments.com's first …
winner
Do You Adventure?
CLIF Bar believes in the power of outdoor adventure. It's a brand that invites, challenges, and enc…
finalist
Doctor Who: The Fan Show
Doctor Who is a brand that celebrates the outsider. As a hero the Doctor is an optimistic alien tha…
Driver's Seat VR Experience
Infiniti designs cars that empower drivers. But there's nothing empowering about walking around con…
Game Shakers - Online Interactive Studio Tour
Introduce a new show to the Nickelodeon audience through a platform that they are using to constant…
Gamedayplus
The aim was to generate brand advocacy for adidas, based on cross-platform content views, subscribe…
finalist
Madden: The Movie
Staying relevant with teens year after year is no easy task, but it is essential to the survival of…
finalist
My Tales of Whisky Yule Log
1. Drive cultural relevance to emphasize that single malt whisky is an approachable category for t…
Regal Cinemas: Creators Get Butts in Seats
Regal Entertainment Group® operates the largest and most geographically diverse theatre circuit in …
Uncharted: The Power of Dreams -- An UPROXX Original Series, In Partnership with Honda
Honda came to Woven Studios aiming to establish an emotional connection with millennial audiences w…
Wilton YouTube Channel Increases Subscribers by 290 Percent
YouTube is a main source for people searching for DIY and how-to content, as well as recipes and ho…