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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entry Gallery

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Entertainment, Innovative Media Buying Strategy, Integrated Campaign
winner
silver honor
Barbie Breaks Out The Box (Office)
To hit an ambitious box office goal, we had to show that the Barbie movie had something for everybo…
Branded Series
finalist
audience honor
Barbie Dream Besties Series
The driving idea behind the Barbie Dream Besties launch was to reimagine Barbie’s appeal for old…
Music Video
Barbie Dreamhouse Song with A for Adley
We set out to increase awareness of the release of the new Barbie DreamHouse in a memorable content…
Integrated Campaign
winner
Barbie The Movie Marketing Campaign
With a 65-year legacy of empowerment, the Barbie brand had a unique positioning leading up to the p…
Consumer Brand
winner
Barbie The Movie Marketing Campaign
The theatrical release of the Barbie movie provided a huge opportunity to reinvigorate the Barbie b…
Branded Content, Branded Series, Social Activism, Social Good Campaign
finalist
gold honor
Barbie You Can Be Anything Series
After releasing four successful episodes in 2021, the Barbie You Can Be Anything Series returned wi…
Social Good Campaign
finalist
Barbie's Bust-A-Brain Breast Cancer Awareness Trivia Game
The objective of Suzette Simon's "Barbie's Bust-A-Brain Breast Cancer Awareness Trivia Game" (Barbi…
Community or Employee Engagement, Branded Content
finalist
Barbie’s 5-Minute Crafts
To further engage its digital fan base and place Barbie alongside the types of shareable online con…
Social Good Campaign
Barclaycard Be Your Possible
The objective for the Be Your Possible Campaign was to create a social good campaign to empower and…
Social Good Campaign
Bare Existence
Polar Bears International works every day to fight climate change, raise awareness and impart an un…
Call to Action, Contest or Promotion, Earned Media, Wine, Beer & Spirits
finalist
bronze honor
audience honor
Barefoot Bandwagon Box
As the official wine sponsor of the NFL, Barefoot was looking to engage with new fans by showcasing…
Pets & Animals
winner
BARK Air - Dogs Fly First
At BARK, we believe dogs are family and deserve better than being stuffed in a duffle bag or relega…
Pets & Animals
winner
audience honor
BARK Gives America Tattoos for National Dog Day
For National Dog Day 2022, BARK - the world’s most dog-centric company on a mission to make all dog…
Pets & Animals
finalist
BARK: Creating Hilarious Content for Dogs (And Their People)
BARK's goal with the content it shares in every BarkBox and on social media is about forming a deep…
Facebook, Instagram, Retail & E-Commerce
finalist
BarkBox
BarkBox is the monthly subscription box for dogs. Each month you receive a handpicked selection of …
Facebook Campaign
BarkBox vs. Citrus Lane The Epic Battle of Cute
Puppies and babies have long battled each other over the crown of online cuteness. BarkBox and Citr…
Mobile App
BarkBuddy
Swipe. Like. Contact. Adopt. BarkBuddy uses these four simple steps to get you an adoptable pup as …
Instagram Presence
Barnes & Noble
Our mission for Barnes & Noble's Instagram presence is to connect the book experts at B&N to the co…
Gamification
finalist
Barrett-Jackson Auction Company Fantasy Bid
Fantasy Bid is vehicle to engage Barrett-Jackson's biggest fans and car enthusiasts across the glob…
Art & Culture Podcast
finalist
Bars and Nuggets with Bimma Williams
An Amazon Music original podcast, Bars and Nuggets, is a celebration of one’s career through the le…
Facebook Live
Barstool News Network: 2016 Election Night
Barstool Sports, a driving force in sports, comedy, entertainment and men's culture, took on the 20…
Sports
Barstool Sports
This year the Chernin Group acquired Barstool Sports. Founder, Dave Portnoy appointed Erika Nardini…
Branded Series, YouTube Partnership
finalist
Bases Covered
At the beginning of the year, we were preparing to film a YouTube series with Major League Baseball…
Graphics
Baskets Character Cards
To promote the first season of Zach Galifiankis' offbeat new comedy, Baskets, FX wanted to artfully…
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