THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

From the 15th Annual Shorty Awards Live Video

This award honors the most effective and creative use of live video in a social media or digital marketing campaign or editorial content.

See previous winners and honorees here.

Winner

Live Video
winner
NPC-Led Quest to Verizon
Verizon became the exclusive telco partner of Microsoft’s Xbox All Access program. But because Xbox…

Finalists

Live Video
finalist
gold honor
House of Highlights Showdown
The House of Highlights Showdown franchise blends unique sports competitions with top online creato…
Live Video
finalist
silver honor
Amazon Fashion Gift Guide Helpline
Ever get that last minute panic the week before the holidays when you realise that you still don’t …
Live Video
finalist
2022 MTV EMA
The MTV EMA is the premiere award show for global music – engaging fans from across the world, acro…
Live Video
finalist
Florida Lottery's Scratch Factor Livestream
The Florida Lottery has contributed more than $1 Billion to education for each of the past 20 years…
Live Video
finalist
SHOWTIME® Original Series Yellowjackets | The Summoning
As the marketing campaign for season two of SHOWTIME®'s buzzy and fan-favorite series, YELLOWJACKET…
Live Video
finalist
audience honor
The Waiting Game – The World’s Most Boring Game
Life is full of boring moments: long lines, traffic, call queues. So, we made boring fun. Introduci…

Nominees

Live Video
2022 MTV Video Music Awards Stan Cam
Since 2019, VMA Stan Cam has re-invented what it means to execute a live co-viewing experience. Fro…
Live Video
Bank of America & Global Ambassadors Program
The Global Ambassadors Program, developed by Bank of America in 2012 in partnership with Vital Voic…
Live Video
H-E-B Texas' Biggest Read-Along
Over a decade ago, H-E-B created an educational program called Read 3. The initiative focuses on sh…
Live Video
JCP Live Holiday Spectacular
This holiday season, JCPenney’s overarching brand campaign was focused on helping the consumer get …
Live Video
Runway Runway
After the pandemic lockdowns, small businesses were suffering–and that had particular significance …