THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality & Travel Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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Animation, Documentary
finalist
Breaking: From the Streets to the Olympics
The idea behind this doc was simple: how does an art form born on concrete and cardboard end up on …
Education
winner
Breakthrough Taco Will Change Breakfast — and the World
In these polarized times we live in, there is one thing that brings us all together — breakfast tac…
Campaign by Diverse-Owned Businesses, Social Good Campaign
finalist
gold honor
silver honor
Breath for All
Across sub-Saharan Africa, acute respiratory infections are a leading cause of death due to late-st…
Innovative Media Buying Strategy
finalist
Breathing New Life into Lung Cancer Marketing: AstraZeneca’s Imfinzi® "One Lung" Campaign
Imfinzi®, an immunotherapy medication used to treat certain types of cancer, faced a growing challe…
Small Agency, Financial Services
winner
Breensmith
breensmith created this song and web video for Kabbage — a company that lends money to small busine…
Comedy Video
finalist
audience honor
Bretman Rock Shrinks Pores and Takes The Plunge with OleHenriksen
When we found out we were launching a bright blue mask that left an exhilarating chill on your face…
Social Good Campaign
finalist
bronze honor
Brew the Love Together
As COVID hit, people whittled down their visits to local cafés and started depending more and more …
Mobile Campaign, Instagram Presence
finalist
Brewers On Tap
AB InBev loves beer. But the beer community sees them as a corporate behemoth swallowing up passion…
Non-Profit
finalist
Brianna x Starlight Children's Foundation - All Female Gamer Livestream
On September 1st, 2020, the Starlight Children's Foundation kicked off their second annual "Stream …
Entertainment, Fashion
finalist
Brides on a Budget
Sometimes finding the perfect wedding look, at the right price, can be harder than finding "The One…
Integrated Campaign, Launch Campaign, Multi-Platform Campaign
finalist
Bridge to Equity: Automating savings via Myinfo
Our objective was to transform the FairPrice Group (FPG) app from a transactional tool into a "brid…
Facebook Contest
winner
Briggs & Stratton Mower Mouth Contest
Mowing the lawn. It’s an unavoidable chore that unfortunately comes with loud machinery and the…
YouTube Presence
finalist
Bright Side: Inspiration. Creativity. Wonder.
Bright Side, launched in 2017, has grown to captivate nearly 45 million subscribers globally, creat…
Contest or Promotion, Organic Promotion, Real Time Response, Humor
finalist
silver honor
Bring Back The Brick
Nearly every brand with a social media presence tries to one-up each other on April Fool’s Day. …
Global Campaign, Launch Campaign, Real Time Response, Wine, Beer & Spirits
winner
audience honor
Bring Home the Bud
Two days before the kick-off of the World Cup,  Budweiser was banned from selling beer to fans arou…
Sports, Integrated Campaign
finalist
Bring It Home
After a record-breaking regular season in 2018 for the Minnesota Vikings, the team strategized, dev…
Instagram Partnership
finalist
Bring The Magic Home
The international popularity of the Harry Potter franchise has spawned books, movies, theme parks, …
Local Campaign, Sports
finalist
gold honor
Bring the Nice
At its core, we wanted to offer a fresh take on the region’s signature 'Minnesota Nice' attitude, s…
LinkedIn
winner
audience honor
Bringing Mercedes-AMG PETRONAS Formula 1 Team Leaders to LinkedIn for Marriott Bonvoy
The design process is an important one when it comes to creating both stunning hotels and high-perf…
Health & Fitness
finalist
Bringing on the 👍 New Year with Planet Fitness
The goal of New Year's Eve for Planet Fitness is simple: own the busiest and most competitive time …
Graphic Art
finalist
Bringing the 80's to WoW
Working in social media for a long-running video game franchise like World of Warcraft (WoW) offers…
Brand Partnership
finalist
Brisk x Genius: Cold Takes Featuring Doja Cat
To authentically build upon Brisk’s cultural impact and legacy, we created a custom content program…
Branded Content
finalist
bronze honor
Brit + Co and Office Depot OfficeMax - Selfmade - Helping Entrepreneurs
COVID-19 disrupted society in unprecedented ways. For women in particular, the economic fallout has…
Family & Parenting, Sports
finalist
Brita. Splash Studio.
A 2013 study in the journal Pediatrics showed nearly 80 percent of the food endorsed by top athlete…
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