THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 6th Annual Shorty Awards Best Facebook Contest

This award honors the most effective and innovative Facebook Contest. All aspects of the campaign will be considered, including contest content, promotion and effectiveness.

Winners

Facebook Contest
winner
Briggs & Stratton Mower Mouth Contest
Mowing the lawn. It’s an unavoidable chore that unfortunately comes with loud machinery and the…
Facebook Contest
winner
This Is SportsCenter - SportsCenter Facebook
SportsCenter asked its 8 million strong following on Facebook to rank their favorite "This Is Sport…

Finalist

Facebook Contest
finalist
A's Pretty Little Answer Ball
AT&T partnered with ABC Family for a 360-degree sponsorship surrounding the Pretty Little Liars win…

Nominees

Facebook Contest
30 Days- 30 Ways
The pursuit of Olympic glory- whether you follow these moments from your TV or your Twitter handle,…
Facebook Contest
Auntie Anne's Cup of Cheer
For the 2013 holiday season, Auntie Anne's highlighted their mini products; original pretzel nugget…
Facebook Contest
Avis: It’s your space
AVIS had just launched its newest US ad campaign called “It’s your space". The three ads featured c…
Facebook Contest
Blue Friday
Black Friday is notoriously the most overwhelming, high-stress shopping day of the year. So, to off…
Facebook Contest
DoubleTree by Hilton – “Where in the World is the DoubleTree Cookie?" Facebook Marketing Campaign
DoubleTree by Hilton is a rapidly growing international collection of upscale hotels that span a va…
Facebook Contest
Milematch
Safeco is different from other insurance companies. They don’t just insure cars and homes. Safeco a…
Facebook Contest
Nickelodeon's Spongebob Squarepants Skill Crane
To help with Nickelodeon’s SpongeBob SquarePants Fan "Shellebration", iStrategyLabs created a custo…
Facebook Contest
Purex 31 Days of Fun
THE CHALLENGE 1) Increase engagement with current consumers and 2) Identify and engage with new au…
Facebook Contest
SportsNation's Awesomest Dude in the NBA
SportsNation's Awesomest Dude In the NBA was a Facebook based campaign that asked fans to vote on w…
Facebook Contest
Terra Chips and Jet Blue's Blue Sky Flyaway
To celebrate Terra Blues, the official onboard snack of Jet Blue, Terra Chips partnered with the ai…