THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 6th Annual Shorty Awards Best Facebook Contest

This award honors the most effective and innovative Facebook Contest. All aspects of the campaign will be considered, including contest content, promotion and effectiveness.

Nominees

30 Days- 30 Ways
The pursuit of Olympic glory- whether you follow these moments from your TV or your Twitter handle,…
finalist
A's Pretty Little Answer Ball
AT&T partnered with ABC Family for a 360-degree sponsorship surrounding the Pretty Little Liars win…
Auntie Anne's Cup of Cheer
For the 2013 holiday season, Auntie Anne's highlighted their mini products; original pretzel nugget…
Avis: It’s your space
AVIS had just launched its newest US ad campaign called “It’s your space". The three ads featured c…
Blue Friday
Black Friday is notoriously the most overwhelming, high-stress shopping day of the year. So, to off…
winner
Briggs & Stratton Mower Mouth Contest
Mowing the lawn. It’s an unavoidable chore that unfortunately comes with loud machinery and the…
DoubleTree by Hilton – “Where in the World is the DoubleTree Cookie?" Facebook Marketing Campaign
DoubleTree by Hilton is a rapidly growing international collection of upscale hotels that span a va…
Milematch
Safeco is different from other insurance companies. They don’t just insure cars and homes. Safeco a…
Nickelodeon's Spongebob Squarepants Skill Crane
To help with Nickelodeon’s SpongeBob SquarePants Fan "Shellebration", iStrategyLabs created a custo…
Purex 31 Days of Fun
THE CHALLENGE 1) Increase engagement with current consumers and 2) Identify and engage with new au…
SportsNation's Awesomest Dude in the NBA
SportsNation's Awesomest Dude In the NBA was a Facebook based campaign that asked fans to vote on w…
Terra Chips and Jet Blue's Blue Sky Flyaway
To celebrate Terra Blues, the official onboard snack of Jet Blue, Terra Chips partnered with the ai…
winner
This Is SportsCenter - SportsCenter Facebook
SportsCenter asked its 8 million strong following on Facebook to rank their favorite "This Is Sport…