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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Multi-Platform Partnership
finalist
How the World's Most Powerful Fighter Jet Engine is Made
To set the stage, this influencer project was activated in support of Pratt & Whitney, an RTX busin…
Branded Series, Financial Services
How To Invest by Julius Baer
Financial Literacy can make a huge difference on how someone lives their life. A lack of financial …
Instructional Video
How to make collage | In the Studio
Call to Action, Instructional Video
finalist
bronze honor
How to Play
When it comes to the kind of content gamers want to see on their social feeds, one thing is sure—it…
Documentary
finalist
silver honor
How to See Like a Machine: How artists are using and confronting AI
This year AI and machine learning were essential topics of public conversation. As a museum that ha…
SEO & SEM
winner
audience honor
HOW x Built
HOW was hired to close the digital divide between BUILT’s then current social marketing execution, …
Paid & Amplification
HOW x G-SHOCK
G-SHOCK was introduced in 1983, which is officially defined as the paleolithic era of technology. S…
Multi-Platform Campaign
HOW x ThriftBooks
Growing ThriftBook’s Social Community and Deepening Brand Love Prioritizing customer evangelism to…
Meme, GIF, & Emojis, On a Shoestring, Organic Promotion
finalist
bronze honor
Howling Success - Wolf Pack In-Game Reward Activation
Before the launch of Diablo IV, the latest entry in the highly revered gaming franchise, our team w…
Multi-Platform Campaign
HP Z8 Fury G5 for Creative Professionals
To celebrate the extreme performance and infinite possibilities of HP’s new Z8 Fury Workstation, ou…
Financial Services
HSBC International Global Campaign
Each year, 281 million people move abroad in search of opportunity. Yet the same financial barriers…
Brand Awareness Campaign, Branded Content
HSBC Singapore Rugby Sevens Series
The Problem The excessive amount of advertising messages consumers receive every day contributes…
Brand Awareness Campaign, Branded Content
HSBC Women’s World Championship – 5D Orchid Holographic Installation
The Problem Established in 1877, HSBC has actively contributed towards biodiversity and conserv…
Brand Awareness Campaign, Branded Content, Gamification, Interactive Content
HSBC Women’s World Championship – Metaverse Challenge
Existing model of HSBC's engagement with real-world sporting events such as the annual HSBC Women W…
Fitness, Health, & Wellness
Hydrow x MGM Amazon’s ‘The Boys In The Boat’
Hydrow’s team found inspiration in MGM’s ‘The Boys in the Boat’ — a tale of resilience and teamwork…
Extended Reality
Hyundai IONIQ 6 | Virtual Showroom
Create a virtual showroom for the IONIQ 6 to...   Minimize the disparity between a social …
Integrated Campaign
finalist
Hyundai IONIQ 6 | Your Dad Is Going Electric
With the launch of IONIQ 6 in February of 2023, Hyundai wanted to...  Convey the undeniabi…
LinkedIn Presence, Storytelling, Vertical Video
finalist
I am Ritz-Carlton
When the time came to create a new content franchise for social media, The Ritz-Carlton put its foc…
Employee Engagement
finalist
I Want To Be Major
Told from the perspective of INNOCEAN USA Chief Creative Officer (CCO) Jason Sperling. We used a…
Social Good Campaign
finalist
audience honor
I’m (Not) Fine
In 2023, 17% of Canadian men, aged 15+ said they have poor mental health. What’s worse is that they…
Education
i5 Playbook
i5 is a pedagogical framework that the Principles for Responsible Management Education (PRME) creat…
Education
finalist
IBM SkillsBuild and STEM Personality Quiz
SpecialGuest designed the first-ever STEM personality test with IBM to show underrepresented and ma…
Instructional Video
iCarly - Shay What?! Cocktails: Gnarly Carly
The “Gnarly Carly” is one featured recipe in a whole series of instructional videos designed to hig…
Instagram Partnership
Icy Hot Pro: NIL Influencers
For over 50 years, the Icy Hot brand has been committed to delivering purposeful, targeted pain rel…
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