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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 76 entries

Contest or Promotion
winner
Mr. Robot Season 2 Digital Easter Eggs
In its first season, USA Network's groundbreaking series Mr. Robot exploded onto the scene, tapping…
Contest or Promotion, Live Streaming Video, Emerging Platform
winner
Mr. Robot: Debt Deletion
To promote the premiere of USA Network's new show Mr. Robot, USA and ISL created a massive, first o…
Contest or Promotion, Facebook Campaign, Facebook, Most Creative Use of Technology, Social Media Tool, Humor, Gamification, Education
winner
Mute the Mouth: An Above the Influence Game
For teens, confidence doesn't always come easy, especially when forces like peer pressure tend to s…
Contest or Promotion, Entertainment
winner
gold honor
Netflix Bright 'Calling All Will Smiths'
Our brief was to create a campaign that was going to achieve fame, talkability and widespread appea…
Contest or Promotion
finalist
Panda Express — Good Fortune Scratcher
Business Objective To design and implement a campaign to drive more sales through bespoke Lun…
Contest or Promotion, Integrated Campaign
finalist
gold honor
Panini Super Bowl Kid Reporter
For the past four years, Panini America's Super Bowl Kid Reporter contest has been a staple in the…
Contest or Promotion, Integrated Campaign, Multicultural Community Engagement
winner
PepsiCo and 21st Century Fox Present the Search for Hidden Figures
Demonstrate PepsiCo's values around women and diversity in the workplace and the importance of STEM…
Brand Partnership, Contest or Promotion, Gamification, Gaming, Global Campaign
finalist
bronze honor
Pizza Pursuit
Due to the pandemic, food delivery apps experienced rapid growth especially among millennials, so P…
Consumer Brand, Contest or Promotion, Retail & E-Commerce, Integrated Campaign, Mobile Campaign, Physical & Digital
winner
gold honor
Santa Sneaker Drop
As the largest player in the resale market, eBay has been a destination for the sneaker community t…
Contest or Promotion
finalist
Small Business Big Game
Small Business Big Game Small Business Big Game was a yearlong program that put small busine…
Contest or Promotion
finalist
bronze honor
Southwest Airlines Search for the Next Great Storyteller
In 2018, Southwest Airlines launched Southwest Storytellers, the first long-term social media ambas…
Call to Action, Contest or Promotion, TikTok Partnership
finalist
silver honor
audience honor
State Farm Super Bowl 2023: The Big Game Came to US!
With the 2023 Super Bowl hosted at State Farm Stadium in Arizona, State Farm sought to exploit maxi…
Community Management, Contest or Promotion
finalist
Tata Punchathon
Tata PUNCH was one of the most anticipated car launches of 2021, the audience looked up to. The exc…
Contest or Promotion, Travel & Tourism, Social Good Campaign
winner
gold honor
The Country Pub Project
Australians love Airbnb, and on various measures Australia is regarded as the most penetrated marke…
Contest or Promotion, Retail & E-Commerce, Multi-Platform Campaign, Real Time Response, Spokesperson
winner
silver honor
The Crash Sale
Originally an Amazon-only holiday, Prime Day has become one of the biggest shopping events of the y…
Contest or Promotion, Humor
finalist
audience honor
The Daily Show: Third Month Mania
Every March, millions of Americans participate in March Madness. In one of the most polarizing elec…
Contest or Promotion, Non-Profit, Mobile Campaign, Organic Promotion, Social Good Campaign
winner
audience honor
The Kindness Card
Contest or Promotion
winner
The Prime Rib Venture
Carl’s Jr. and Hardee’s were looking to launch their new, super indulgent Prime Rib Menu which just…
Contest or Promotion, Hashtag, Instagram, Travel
winner
Thrown Back Thursdays
#tbt (Throw Back Thursday) is the fourth most popular hashtag on Instagram with millions of posts, …
Contest or Promotion
finalist
Tinker Bottles
To further build Michelob ULTRA’s credibility within the NBA, the brand team up with iconic sneaker…
Contest or Promotion, Gamification, On a Shoestring
finalist
Trials of Fate: The Sweepstakes
Background: The campaign for FINAL FANTASY XVI aimed to generate substantial awareness and antic…
Contest or Promotion, Health & Fitness
finalist
silver honor
TummerTime
As America's #1 antacid, TUMS is well-known for its history of heartburn relief. But now, the produ…
Contest or Promotion, Long Form Video
winner
Uber Eats presents "DON'T RUN OUT"
Uber Eats grabbed headlines with their Uber Eats Convenience offering with a candy-led campaign tha…
Contest or Promotion
finalist
WeAreTeachers + Lysol Clear the List Giveaway
It’s no secret that many teachers pay out of pocket for their classroom essentials, especially duri…
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