THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Rebrand Campaign
Regional Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
NEW!
Data Visualization
Email & Newsletter
Filter/Lens
Hashtag
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
User-Generated Content
Design
Animation
Art Direction
Brand Identity
Brand Redesign
Generative AI
NEW!
Graphic Art
Images
Sound & Music
UX/UI
Visual Effects
Website/App
NEW!
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Family and Parenting
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
NEW!
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Influencer & Celebrity Partnership
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Metaverse
Artificial Intelligence
Extended Reality
Immersive
Interactive Content
NFTs
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Podcast
Art & Culture Podcast
Branded Podcast
Comedy Podcast
Health & Wellness Podcast
NEW!
Lifestyle & Entertainment Podcast
NEW!
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Science & Technology Podcast
Sports Podcast
True Crime & Documentary Podcast
Single Platform
Facebook
Instagram
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Strategy & Engagement
Brand Partnership
Call to Action
Community Management
Creative Use of Technology
CTV/OTT
NEW!
Customer Experience
Earned Media
Employee Engagement
Event & Experiential
Gamification
Humor
Innovative Media Buying Strategy
Insights & Trends
Integration with Live Television
LGBTQ Community Engagement
Micro-Influencer Strategy
Multicultural Community Engagement
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Dance Video
Documentary
NEW!
Featurette or Behind The Scenes Video
Instructional Video
Live Event Coverage
Live Video
Long Form Video
Medium-Length Video
Music Video
NEW!
Product Feature Video
Short Form Video
Stories
Unboxing Video
Vertical Video
Video Ad
Video Series
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Contest or Promotion
This award honors the most effective and innovative contest, promotion or sweepstakes. All aspects of the campaign will be considered, including content, promotion goals, reach and effectiveness.
See previous winners and honorees here.
Finalists
Contest or Promotion
finalist
Gordon Ramsay’s Food Stars Dollar Bill AR stunt
For Season 1 of Gordon Ramsay's Food Stars, our objective was to craft a creative marketing campaig…
Vote
Contest or Promotion
finalist
State Farm Super Bowl 2023: The Big Game Came to US!
With the 2023 Super Bowl hosted at State Farm Stadium in Arizona, State Farm sought to exploit maxi…
Vote
Contest or Promotion
finalist
Marriott Bonvoy Moments: One Point Drops
Marriott Bonvoy Moments is an incredibly popular program for loyal Marriott Bonvoy members. It prov…
Vote
Contest or Promotion
finalist
Ally Racing's Koker's Garage
As a part of Ally’s commitment to engage with existing and new NASCAR fans and promote diversity wi…
Vote
Contest or Promotion
finalist
Barefoot Bandwagon Box
As the official wine sponsor of the NFL, Barefoot was looking to engage with new fans by showcasing…
Vote
Contest or Promotion
finalist
Crash Coverage
PROBLEM The energy drink market is overflowing with massive brands that usually leave consumers …
Vote
Contest or Promotion
finalist
DOUBLER by GOLD RUSH
The Florida Lottery reinvests 97 percent of its revenue back into the state's economy. Its main goa…
Vote
Contest or Promotion
finalist
Duet with Chevy
To increase awareness of our EV trucks while remaining authentic to our base, we had to not only me…
Vote
Contest or Promotion
finalist
LAY'S National Potato Day Getaway
LAY'S, the iconic potato chip brand, aimed to captivate potato enthusiasts and reinforce the fact t…
Vote
Contest or Promotion
finalist
MEAN GIRLS (2024) | "12 DAYS OF FETCH"
When we announced the new MEAN GIRLS movie for 2024, we knew we wanted to make the holiday season e…
Vote
Contest or Promotion
finalist
Panda Express — Good Fortune Scratcher
Business Objective To design and implement a campaign to drive more sales through bespoke Lun…
Vote
Contest or Promotion
finalist
Trials of Fate: The Sweepstakes
Background: The campaign for FINAL FANTASY XVI aimed to generate substantial awareness and antic…
Vote
Nominees
Contest or Promotion
LEGO Masters: Holiday Bricktacular Give-a-way
Two things that really “click” - LEGO and the holidays. Specifically, receiving LEGO set presents1!…
Contest or Promotion
Promised Land Milkshake Summer
When dairy brands can be pigeonholed into holiday drive times, we knew that Promised Land has delic…
Contest or Promotion
RuPaul’s Drag Race Season 15 Box Giveaways with Influencers & Fans
Each year, a brand-Ru group of queens takes over Friday nights, and RuPaul’s Drag Race Season 15 wa…
Contest or Promotion
The Athlete's Foot: The Athlete of the Mic
The Athlete of the Mic competition stands out as one of The Athlete's Foot's (TAF) most successful …
Contest or Promotion
The Blackest Questions
Black History is American History. The contributions of Black people often go unnoticed, unrecogniz…
Vote for Copywriting
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