The Kindness Card - The Shorty Awards

THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

Of The Year

Commercial Creator of the Year Dual-Format Creator of the Year Large Agency of the Year Large Brand of the Year Large Non-Profit of the Year Mid-Sized Agency of the Year News Creator of the Year Site of the Year Small Agency of the Year Studio of the Year

From the 10th Annual Shorty Awards

The Kindness Card

Winner in Mobile Campaign

Finalist in Organic Promotion, Contest or Promotion

Audience Honor in Mobile Campaign

Entered in Non-Profit, Social Good Campaign

Objectives

Media

Video for The Kindness Card

Entrant Company / Organization Name

Havas New York

Link

https://kindnessishere.squarespace.com/

Entry Credits

Toygar Bazarkaya
Chief Creative Officer at Havas Creative
Paul Vinod
Group Creative Director at Havas New York
Olivia Reid Cooper
Art Director at Havas New York
Matthew Sorensen
Art Director at Havas New York
Sarah Fisher
Art Director at Havas New York
Sean Hodes
Art Director at Havas New York
Athanasia Efthimiu
Copywriter at Havas New York
Chamsseddine Abdelhafidh
Copywriter at Havas New York
Brett Stiller
Creative Technologist at Havas New York
Shina Lee
Art Director at Havas New York
Jill Haefele
Senior Experience Design at Havas New York
Jessica Cheung
Director of Digital Production at Havas New York
Franco Jaramillo
Senior Digital Producer at Havas New York
Danny Wang
Director of Technology at Havas New York
Rachel Roderman
Producer at Havas New York
Hanne Vaughn
Editor at Havas Studio6
Eun Sung Do
Animator at Havas Studio6
Christian de Biran
Content Creator at Havas Studio6
Joseph D'Amelio III
Content Creator at Havas Studio6
Eric Tang
Associate Director, Analytics at Havas New York
Frances Durkes
Account Director at Havas New York
Cherith MacRitchie
Account Supervisor at Havas New York
Andie Firestone
Media Supervisor, Connections Planning at Havas Media
Lissette Calveiro
Associate Director at Havas Formula
Jamie Casarola
Account Supervisor at Havas Formula