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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 880 entries

Contest or Promotion, Multi-Platform Campaign, Retail & E-Commerce
winner
silver honor
Foot Locker Horse With Harden
Foot Locker wanted to reach out to their fans in an innovative way and get them closer to superstar…
Auto, Humor
finalist
Ford "Haunted Carwash"
We convinced passengers to get an innocent car wash - and had some of the undead meet the unsuspect…
Social Good Campaign
Ford "Upside"
When a competitor served up a polarizing TV spot that summed up the American work ethic as "work ha…
Large Agency, Social Good Campaign
Ford Go Further Movement: Surfer's Healing
Izzy Paskowitz started Surfers Healing camp with the mission of harnessing the power of the ocean t…
Large Business
finalist
Ford of Canada – Big Business Social Media 2014
Ford of Canada's social media team provided an exceptional social media experience to fans in 2014,…
Auto
finalist
Ford of Canada – Brand Social Media 2014
Ford of Canada's social media team provided an exceptional social media experience to fans in 2014,…
Auto, Multi-Platform Campaign
Ford’s College Ambassador Challenge #FordChallenge
Launched in September 2014, the Ford College Ambassador Challenge (socially known as the #FordChall…
Vine
Forty Viners
The Forty Viners was a concept we came up with prior to the 2014 season and enabled us to reach fan…
Food & Beverage
Frank’s RedHot Lovers Unite: We Put That $#!t on Everything
PurposeFrank's RedHot, a leading hot sauce brand known mostly in the Northeast and Midwest, lacked …
Social Media Tool
finalist
Free People: FP Me
Specialty clothing brand, Free People, launched in the seventies as one of the first lifestyle bran…
Contest or Promotion
Free People: Pura Vida
Specialty clothing brand, Free People, launched in the seventies as one of the first lifestyle bran…
Ambassador & Celebrity Campaign
French Toast Crunch
Beloved 90's cereal French Toast Crunch disappeared in 2006. Since that day, French Toast Crunch f…
YouTube, Wine, Beer & Spirits
winner
Friends Are Waiting
Objective:The Budweiser Consumer Social Responsibility team within Anheuser-Busch InBev wanted to a…
Twitter, Humor
Funny Or Die
With 9.2M highly engaged followers, Funny Or Die is the No. 1 comedy brand on Twitter, consistently…
Instagram
Game of Thrones
Leading into its fourth season, Game of Thrones was poised to make the leap from popular television…
Facebook Campaign
Game of Thrones Red Carpet
Leading into its fourth season, HBO wanted to take Game of Thrones from popular television show to …
Multi-Platform Campaign, Events
Gatlinburg Nose Christmas
Gatlinburg GCVB attempted to break the world record for most red noses worn at an event at their an…
Social Media Tool
GatorBoard
Gatorboard was built for event marketers, brand builders and community managers who need to Connect…
Health and Fitness
GCC 100 Day Journey
Project OverviewThe GCC was developed over a decade ago to improve the health and performance of em…
Multi-Platform Campaign
Get Set Go Argos
Argos was trading in a highly challenging retail environment. John Walden, Argos' new CEO had set t…
Food & Beverage
Getting Try-Curious with Butterfinger Cups
No major candy brand had ever directly taken on Reese's with their own peanut butter cup. With a wi…
Multi-Platform Campaign
Getty Images #YearinFocus Campaign
For over 10 years, Getty Images has produced their annual "Year in Focus" book, but this year they …
Animated GIFs
Getty Images The Year in Focus #MostMoving
The Year in Focus #MostMoving campaign first and foremost was aimed at giving viewers an immersive …
Tumblr
Girls
This GIF lens was applied to all promotional content on the Tumblr. With the complete season availa…
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