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Special Project

Special Project
From the 7th Annual Shorty Awards

Ford Go Further Movement: Surfer's Healing

Entered in Large Agency, Social Good Campaign


Izzy Paskowitz started Surfers Healing camp with the mission of harnessing the power of the ocean to enrich the lives of kids with autism. In 2013, they taught over 4,500 kids to surf. Learn more at

Strategy and Execution

This video is the 1st in a series of stories that salute the Ford Community.

No cars, no lease information – just a nod to those who live our tag line - Go Further.

From the surfer who gives special children a reason to smile, to the Ford dealer who leaves his job to fight a fire, there are people around us who go further every day. Ford salutes all owners, dealers and employees who embody the meaning of Go Further.


Video for Ford Go Further Movement: Surfer's Healing

Entrant Company / Organization Name

Team Detroit


Entry Credits