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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Additional Filters
Video
MeWe: Join The Revolution #Not4Sale
Our objective for this video is to let the world know that MeWe is here to give people a fresh star…
Instagram Presence
Mickey Mouse’s Official Instagram
Oh boy! Mickey Mouse first entered the hearts of lifelong kids in 1928, and has since become a favo…
Mid-Range Media Buying Strategy
finalist
Mikimoto America
With more than 123 years of history, the Mikimoto name has become synonymous with cultured pearls a…
Food & Beverage
Mind Over Munch
Mind Over Munch is a brand dedicated to making living a healthy lifestyle easier and more fun! We'r…
Integrated Campaign
,
Multi-Platform Campaign
Miss USA: #FindingMiss52 Campaign
Our objectives were two-fold: 1) raise social media awareness for Miss Universe dress sponsor, Sher…
Instagram Story
winner
audience honor
MLS Cup Flipbook
In a sports world driven by ratings and the continuous need to drive tune-in to big events there i…
Integrated Campaign
Moe’s Capitalizes on Competitor Closing, Touts “We’re Open!”
While nationally known and loved, Moe's Southwest Grill has always been the underdog to category le…
Non-Profit
,
Pets & Animals
,
Social Activism
,
Video
finalist
Money Doesn't Make it OK
Everyone remembers the social outcry after Zimbabwe's beloved Cecil the lion was shot and killed by…
Integrated Campaign
Motrin #MakeItHappen
The objective was to develop a strategy that would connect with Canadian women on an emotional leve…
Family & Parenting
finalist
Mott’s Teachable Tastes
Mott's, the nation's leading producer of branded applesauce and apple juice, has proudly created d…
YouTube
finalist
Mountain Dew Green Label Multi-Channel Network
Mountain Dew set forth with a goal to engage millennials where they spend their time online. Howeve…
Fashion
finalist
Movado Bold Connected II Social Media Campaign
Brandthumb worked with Movado to develop a social media program with the goal of promoting the Mova…
Facebook Live
Mr. Robot Live Digital After Show Hosted by the Verge
After the success of Mr. Robot’s first season and witnessing the show’s passionate, engaged and gro…
Contest or Promotion
winner
Mr. Robot Season 2 Digital Easter Eggs
In its first season, USA Network's groundbreaking series Mr. Robot exploded onto the scene, tapping…
Multi-Platform Campaign
finalist
gold honor
Mr. Robot Season 2 Multi-Platform Campaign
To promote the Season_2.0 premiere of USA Network's hit show Mr. Robot, USA, ISL, and VaynerMedia c…
Virtual Reality
finalist
silver honor
Mr. Robot Virtual Reality Experience
USA Network's Golden Globe ® winning series Mr. Robot has become a global phenomenon, earning an e…
Multi-Platform Campaign
Mrs. T’s Pierogies Inserts Itself Into The Pop Culture Conversation
Objective #1: Improve reach of brand content by increasing paid support and adjusting targeting mea…
Health & Fitness
MS LifeLines - Strength in Numbers
Every year, more than 10,000 people are diagnosed with relapsing multiple sclerosis in the US.Our c…
Online Community
MS LifeLines - The Power of Community
Every year, more than 10,000 people are diagnosed with relapsing multiple sclerosis in the US.Our c…
Snapchat Partnership
finalist
MTA Snapchat Challenge
The holidays are synonymous with long lines and crowds, especially in New York. During the 2016 Hol…
360 Video
,
Virtual Reality
MTV & AT&T Debut ‘Gaze-Activated’ VR for the 2016 Fandom Awards
1) Reinvigorate AT&T's five-year marketing partnership with MTV's highest rated scripted series,…
Integrated Campaign
,
Multi-Platform Campaign
,
Twitter
MTV & Taco Bell’s Fan-Fueled Film
The Taco Bell Foundation launched their Live Más Scholarship in the Fall of 2015 with the goal of o…
Snapchat Partnership
winner
audience honor
MTV Pants Off
MTV Pants Off is a Snapchat-first show about sex and relationships hosted by sex ed YouTuber, Laci …
Snapchat Presence
finalist
MTV Snapchat
MTV is the world's premier youth entertainment brand. With a global reach of more than a half-billi…
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