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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

Browse entries by Competition
Brands & Orgs Influencers Impact
Additional Filters
Consumer Electronics
SonyPlaystation Uses Social Buzz about PS4 to Build More Sharing, Advocacy at GreatnessAwaits.com
During E3 2013, Playstation announced that their long-awaited PS4 gaming console would be released …
Tumblr Campaign, Viral Campaign
'Alan's Facebook' - The Hangover Part III
Full case study available at https://alans-facebook.squarespace.com Warner Bros. Pictures, in an…
Facebook Campaign, Large Agency, Film, Hashtag on Twitter, Consumer Brand
"The Power Inside"
"The Power Inside", presented by Intel + Toshiba, is a social film that tells the story of the inva…
Tumblr Campaign, Tumblr of the Year
winner
"The Signal" Lexus Tumblr
On the surface, "The Signal" is a striking fashion Tumblr featuring high-quality, edgy, stylized im…
Customer Service
finalist
“@united Customer Service on Twitter: From Black Hole to Top Shelf"
United Airlines’ Social Operations team assists travelers across the globe in near-real time on Twi…
Telecom
@CoxTV- Cox Communications
CoxTV brings together TV lovers and their favorite shows. With our entertainment handle, we are abl…
Brand on Twitter
@DennysDiner Conversations
Diners get people talking, and we were more than happy to bring the casual, conversational atmosphe…
Brand on Twitter
finalist
@GameOfThrones
Leading into its third season, Game of Thrones was poised to make the leap from popular television …
Instagram
finalist
@gameofthrones Instagram
Leading into its third season, Game of Thrones was poised to make the leap from popular television …
Brand on Twitter
@girlsHBO
The official Girls Twitter profile has grown over 34% in followers since the end of the last season…
Instagram
finalist
@girlshbo Instagram
One of the Top 10 Most Shared Brands on the platform, according to Adweek, the Girls Instagram prof…
Customer Service
finalist
@hyattconcierge at your service
Staffed 24 hours a day, seven days a week, by a global team of virtual concierge staff, @HyattConc…
Twitter Campaign, Television
winner
@MTVFR hacked Twitter with #TeenWolfFr
To mark the debut of the third season of Teen Wolf in France, we created the first-ever hackvertisi…
Brand on Twitter
@PlayStation Brings Fans Together for PS4 Launch
When Twitter first burst on to the social media scene, no one could imagine the power of Twitter as…
Brand on Twitter
finalist
@RealCapnCrunch Sets Sail for Twitter with Huge
After rumors of his possible retirement swirling in the media in 2011, Quaker decided to prepare Ca…
Brand on Twitter
finalist
@Skittles
Hi Shorty Awards! I’m The Rainbow. I’m the smooth voice behind the @Skittles Twitter account, and I…
Brand on Twitter
finalist
@SportsCenter
SportsCenter - ESPN's flagship program - provides TV's most thorough presentation of sports news, h…
Instagram
@SportsCenter Instagram
The goal of SportsCenter's Instagram account is to tell the story of the sports world through cool …
Vine
#6SecondClassics: Timeless Tales with a Twist
Before natural personal care products became so en vogue, Burt’s Bees had already pioneered a line …
Social TV, Animated GIFs
finalist
#AdamLevineCollection
PEOPLE Magazine’s sexiest man alive, Adam Levine, launching his debut collection available exclusiv…
Hashtag on Twitter
#AdvancingtheDream: a call to action
Fifty years ago, Dr. Martin Luther King, Jr. lead the March on Washington, culminating in his famou…
Video
#BecauseCrazyHappens Animated Campaign
“Because Crazy Happens" Animated Campaign The “Because Crazy Happens" campaign consists of three…
Hashtag on Twitter
#CES2014 at The International CES
Our usage of #CES2014 for The International CES was a collaborative effort across our entire market…
Hashtag on Twitter
#ComedyFest
The first-ever celebration of comedy and comedians to be programmed on Twitter. And no drink minimu…
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