THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project

From the 6th Annual Shorty Awards Best Tumblr Campaign

This award honors the most effective and creative campaigns on Tumblr. Describe how you integrated Tumblr into your campaign, how it enhanced your message and delivered or exceeded the results you expected.

Nominees

winner
"The Signal" Lexus Tumblr
On the surface, "The Signal" is a striking fashion Tumblr featuring high-quality, edgy, stylized im…
'Alan's Facebook' - The Hangover Part III
Full case study available at https://alans-facebook.squarespace.com Warner Bros. Pictures, in an…
finalist
Capitol Couture
Watson/DG was presented with the challenge of creating a socially driven, long-lead marketing cam…
finalist
Converse Music Tumblr
Converse has always been a blank canvas for culture. So we set out to continue that tradition in so…
Game of Thrones Tumblr
Leading into its third season, Game of Thrones was poised to make the leap from popular television …
Kenny Powers of Eastbound & Down's Hall of F***in' Fame
In anticipation of Eastbound & Down’s final season curtain call, we created Kenny Powers’ Hall of F…
L'Oreal Paris Live Golden Globes Beauty Lab
The L’Oréal Paris Tumblr presence is intended to be one thing: a playground for all things beautifu…
Nickelodeon’s Korra Nation: the ultimate tumblr fan destination
After Nickelodeon’s cult cartoon TV series “Avatar: The Last Airbender" ended in 2008, viewers of t…
finalist
Project Drive-In Tumblr
At the end of 2013, drive-in theaters faced a big problem. The movie industry’s switch from film to…
Sanjay and Craig's Rad Awesome Tumblr
When Nickelodeon launched their newest animated series, Sanjay and Craig, we took to Tumblr to spre…
Verizon "Powerful Answers" Tumblr
Verizon is more than the country’s leading wireless brand. It’s a powerful technology company pione…