THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 2nd Annual Shorty Social Good Awards Best use of Video

This category honors the most creative and effective incorporation of video content in a social media marketing campaign.

See previous winners and honorees here.

Winner

Video
winner
#EveryoneIsWelcome
Coming off the heels of President Trump's proposed travel ban, the travel industry was at a standst…

Finalists

Video
finalist
gold honor
The Love Cam
Most Americans agree that people should be treated respectfully and fairly. Yet many people in the …
Video
finalist
silver honor
Nothing But Nets Virtual Reality Film, “Under The Net”
When Nothing But Nets reached its tenth year, we wanted to find new, innovative ways to show the im…
Video
finalist
#MoreThanARefugee
65 million people have been displaced from their homes but the predominant media narrative presents…
Video
finalist
#WeAccept
In November 2016, Airbnb publicly acknowledged widespread discrimination on its platform, and deman…
Video
finalist
Bronx Zoo Keeper Snaps
Following the success of "The Zoo," the first-ever docu-series on Animal Planet that gave viewers u…

Nominees

Video
"Fierce Compassion"
We aimed to create a powerful inspirational video to open the Skoll World Forum event to set the to…
Video
"Still I Rise"
Globally, rifts are emerging along cultural, class, and political lines. Many feel that this divide…
Video
winner
#EveryoneIsWelcome
Coming off the heels of President Trump's proposed travel ban, the travel industry was at a standst…
Video
finalist
#MoreThanARefugee
65 million people have been displaced from their homes but the predominant media narrative presents…
Video
#MyYoungerSelf
Every day in May, throughout National Mental Health Awareness Month, the Child Mind Institute share…
Video
finalist
#WeAccept
In November 2016, Airbnb publicly acknowledged widespread discrimination on its platform, and deman…
Video
A Chance To See Again
Blue Chalk Media was hired by SEE International, a charity that pays for cataract operations to res…
Video
A Hope Story: Dr Barry Kirby
The objective of this video is to show the work of Dr Barry Kirby, a general practitioner specialis…
Video
Be Your Own Baby
Upstream USA is on a mission: to prevent unplanned pregnancies by making effective contraception ac…
Video
finalist
Bronx Zoo Keeper Snaps
Following the success of "The Zoo," the first-ever docu-series on Animal Planet that gave viewers u…
Video
Brutal Cut
Three million girls in Africa aged 4-12 are at risk of female genital mutilation (FGM) each year.Th…
Video
Celebrate your flavors
To celebrate Pride month and support the LGBTQ community.
Video
Chris Evans's Omaze Prank Video
In December 2016, we launched a campaign with Chris Evans with the goal of maximizing funds raised …
Video
Empowering Women Entrepreneurs in Myanmar
Accion is a global nonprofit committed to creating a financially inclusive world, with a pioneering…
Video
Gigi Gorgeous "This is Everything" Premise Trailer
The trans community is at the center of this generation's civil rights movement. Despite some gains…
Video
Good Fellow: Chieko Asakawa
The objective of this campaign was to build awareness and affinity for accessibility. The second ob…
Video
IBM Science for Social Good Initiative: Saška Mojsilovic
The objective of this campaign was to build awareness and affinity for the IBM Science for Social G…
Video
Money Doesn't Make it OK
The goal was to grab attention by attacking the claim that hunters actually help preservation by pa…
Video
finalist
silver honor
Nothing But Nets Virtual Reality Film, “Under The Net”
When Nothing But Nets reached its tenth year, we wanted to find new, innovative ways to show the im…
Video
On Valentine's Day, Say #IDONT to Child Marriage
Child marriage is a human rights violation. Despite laws against it, the practice remains widesprea…
Video
Our Calling Video
The Conquer Cancer Foundation (CCF) is a small organization with a big goal: conquer the fear of ca…
Video
Our Story | This Free Life
This Free Life is the first-ever national tobacco-prevention effort dedicated to reaching LGBT youn…
Video
PortTV: Behind-the-scenes look at environmental leadership at Canada’s largest port
The Metro Vancouver region is home to Canada's largest port and to more than 2.3 million local resi…
Video
Project Alive
The objective was to raise funds and awareness for a clinical trial for Hunter Syndrome. Doctors an…
Video
Ronald McDonald House of Long Island 30th Anniversary Gala
The Ronald McDonald House of Long Island makes magic for kids and their families at their most vuln…
Video
finalist
gold honor
The Love Cam
Most Americans agree that people should be treated respectfully and fairly. Yet many people in the …
Video
The Personal Is Powerful: Lori’s Story
It's no secret that Wisconsin Congressman Paul Ryan is no fan of Planned Parenthood. Time and time …
Video
The Power of Clean
The daily struggle to find clean water around the world inhibits progress, particularly for hundre…
Video
Twitter, #SheInspiresMe
Inclusion and diversity are fundamental tenets of how Twitter acts as a company. One important comp…
Video
Tyler Oakley Presents Chosen Family: Stories of Queer Resilience
Tyler's goal with the Chosen Family series was to educate and bring light to the current conversati…
Video
Unboxing The End of Childhood
Childhood should be a time for children to play, learn, and develop to their full potential. Howeve…
Video
Under Siege, Trans Youth Describe What It Means To Be a Friend to the LGBTQ Community
Transgender kids want you to know that Donald Trump is no friend of theirs -- no matter what he say…
Video
Upworthy + Cricket Wireless - Fill My Basket
Cricket Wireless approached Upworthy in November 2016 to help drive attention to their "Something t…
Video
WE Day
Celebrating the transformative power of individuals acting together, the WE Day Broadcast inspired …
Video
What did we learn in school today?
Nearly 27% of Swaziland's population has HIV, but until recently, secondary school students neve…
Video
World of Hyatt Celebrates a World of Understanding
The travel industry is in the midst of major disruption, and travelers are expecting more from bran…