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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Brand Awareness Campaign
Campaign by Diverse-Owned Businesses
Foreign Language Campaign
Global Campaign
Integrated Campaign
Launch Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
NEW!
Rebrand Campaign
Social Good Campaign
Content and Media
Blog & Micro-blog
Brand Voice
Branded Content
Branded Series
Contest or Promotion
Copywriting
Email & Newsletter
Episodic
NEW!
Meme, GIF, & Emojis
Micro-Site
Single Post or Activation
Use of Viral Content
User-Generated Content
Design
Animation
Art Direction
Audio & Music
Brand Identity
Brand Redesign
Generative AI
Graphic Art
Images
Website/App
Industry
Auto
Beauty
Business to Business
Consumer Brand
Education
Entertainment
Financial Services
Fitness, Health, & Wellness
Food & Beverage
Gaming
Government & Politics
Hospitality
Insurance
Live Events
News & Media
Non-Profit
Pets & Animals
Pharma & Healthcare
Real Estate
Restaurants
Retail & E-Commerce
Social Activism
Sports
Technology
Television
Travel & Tourism
Wine, Beer & Spirits
Creator & Influencer Partnerships
Instagram Partnership
Multi-Platform Partnership
Other Platform Partnership
TikTok Partnership
X Partnership
YouTube Partnership
Overall Presence
Facebook Presence
Instagram Presence
LinkedIn Presence
Multi-Platform Presence
Other Platform Presence
TikTok Presence
X Presence
YouTube Presence
Platforms & Technology
Artificial Intelligence
Extended Reality
Facebook
Immersive
Instagram
Interactive Content
LinkedIn
Other Platform
TikTok
X (formerly Twitter)
YouTube
Podcast
Art & Culture Podcast
Branded Podcast
Business Podcast
Health & Wellness Podcast
Lifestyle & Entertainment Podcast
News & Politics Podcast
Other Podcast Genres
Podcast Mini Series
Sports Podcast
Technology and Education Podcast
True Crime & Documentary Podcast
Strategy & Engagement
Brand Partnership
Call to Action
Community Engagement
Creative Use of Technology
CTV/OTT
Data & Insights
Earned Media
Event & Experiential
Gamification
GEO (Generative Engine Optimization)
NEW!
Humor
Innovative Media Buying Strategy
Integration with Traditional Media
Internal Communications
Micro-Influencer Strategy
Music & Dance
On a Shoestring
Organic Promotion
Paid & Amplification
Physical and Digital Convergence
Public Service Announcement
Real Time Response
SEO & SEM
Social Commerce
Storytelling
Video
Comedy Video
Documentary
Feature Film
Featurette or Behind The Scenes Video
Instructional Video
Live Video
Long Form Video
Medium-Length Video
Music Video
Product Feature Video
Short Form Video
Vertical Video
Video Ad
Video Series
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Multi-Platform Campaign
,
Emerging Platform
finalist
The Gallows Scare Test
Our goal was to create an influencer program to generate interest and excitement around the release…
Wine, Beer & Spirits
winner
THE GAME-CHANGING BROADCAST
CONMEBOL Libertadores is the biggest football championship in Latin America. But while men’s games …
Social Good Campaign
finalist
THE GAME-CHANGING BROADCAST
CONMEBOL Libertadores is the biggest football championship in Latin America. But while men’s games …
Brand Partnership
THE GAME-CHANGING BROADCAST
CONMEBOL Libertadores is the biggest football championship in Latin America. But while men’s games …
LGBTQ Community Engagement
finalist
gold honor
audience honor
The Garden Is A Safe Space For All
Nature is innately queer, making every green space a safe space for biodiversity (plants and humans…
Insurance
,
Music & Dance
winner
gold honor
The General Sound Studio
The General’s decade-long TV campaign was noticed, but for the wrong reasons. The campy, low-fi ads…
Video Series
The Genesis Memory House
The Genesis brand is all about elevated hospitality. So to commemorate the end of 2023 and honor ou…
Non-Profit
finalist
The Genius of Play
While play is critical to virtually every aspect of childhood development, the amount of playtime i…
Animal Video
,
Video Series
winner
The Gentle Barn: Farm Animals React to Their Names Series
The Gentle Barn is a national non-profit farm animal sanctuary with 200 rescued animals across loca…
Travel & Tourism
,
Instagram Story
The Germany Travel Show
The German National Tourist Board is faced with the challenge of coming up with new ways of present…
Food & Beverage
The Gift of Sabor
For many, the holidays are a time of tradition, nostalgia, and togetherness—where food is more than…
Integrated Campaign
The Gifted “Comic Con Takeover” Campaign
Fox's breakout superhero hit The Gifted was back for its highly anticipated second season… and the …
Location-Based Experience
,
Physical & Digital
The Gifted “Unleash Your Power” Telekinesis X-Perience
In the lead up to the highly-anticipated new X-men series, The Gifted, FOX created a gravity-defyi…
Medium-Length Video
The Gifted: The Mutant Underground Vs. The Inner Circle
To build buzz for Season 2 of our X-Men show, we wanted to create a custom social trailer for the f…
Art Direction
,
Brand Identity
,
Integrated Campaign
winner
audience honor
The Gifted’s #MutantsUnite Comic Con Campaign
In the past 5 years, super-heroes have taken over television programming. What started as a small …
Multi-Platform Presence
The Gilded Age S2 Social Campaign
Bringing 1880s New York Opulence to modern day social media was no easy feat. We were tasked with m…
True Crime & Documentary Podcast
finalist
The Girl in the Blue Mustang
Dateline’s six-episode podcast series, “The Girl in the Blue Mustang,” told the story of the murder…
Event & Experiential
The Girls Are Eating
she/they ate (v): The colloquial term used to describe someone doing a great job at something re…
Facebook Campaign
The Glee Project Bing Fan Favorite
To engage our target audience of social media savvy young women, Oxygen created a season-long, mult…
Facebook Brand Presence
The Glee Project on Facebook
With nearly half a million fans and counting, The Glee Project Facebook page (http://www.facebook.c…
Tumblr Brand Presence
finalist
The Glee Project on Tumblr
Identifying the sizeable community of “Glee" fans on Tumblr and the opportunity the platform offers…
Mobile Campaign
finalist
The Glee Project OxygenLive app with Shazam
Oxygen's OxygenLive app with Shazam integration was part of Oxygen's overall engagement strategy to…
Best Use of Video
The Glee Project OxygenLive Finale Party
OxygenLive, Oxygen's award-winning multi-screen viewing experience, had its best event in network h…
Campaign for Television
The Glee Project Social Media Campaign
With a nearly 1.6 million follower total social universe at finale, Oxygen’s cross-platform social …
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