THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Filter/Lens Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast NEW! Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film NEW! Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Unboxing Video Vertical Video Video Ad Video Series

From the 10th Annual Shorty Awards Best in Travel and Tourism

Tourism boards and services as well as travel and transportation brands and publications will be eligible for this award. Objectives include gaining consumer trust, improving loyalty through promotions and deals and excelling in customer service.

See previous winners and honorees here.

Winner

Travel & Tourism
winner
Little Tickets
Parents know family vacations are important. Yet, they still don't take them. So how do you convinc…

Finalists

Travel & Tourism
finalist
Carnival Cruise Line - Bill the Mystical Sloth
Carnival Cruise Line is on a mission to make sure that Summer Solstice, the longest day of the year…
Travel & Tourism
finalist
audience honor
Hertz 2017 Content Marketing Program
Objective: Leverage branded content to position Hertz as the conduit through which travelers can re…
Travel & Tourism
finalist
Pure Michigan: Fall & Seek Campaign
Fall is a beautiful season in Michigan. With more than 600 miles between the northernmost point …
Travel & Tourism
finalist
Thrillist's United States of Awesome
Thrillist's mission is to Live Life to the Thrillist, and we achieve that by showing readers how to…
Travel & Tourism
finalist
Visit Utah - More Mountain Time
To educate and inspire winter enthusiasts to travel and explore the natural beauty that Utah has to…

Nominees

Travel & Tourism
Airport Heroes III
There are over 73,000 staff working at Hong Kong International Airport (HKIA), working round the cl…
Travel & Tourism
Alaska Airlines: Ugly Sweater Day
After acquiring Virgin America, Alaska Airlines added an additional 33 routes from the West Coast a…
Travel & Tourism
Cathay Pacific "Boarding Pass to Asia" Experiences
The goal of this campaign was to transport New Yorkers to different parts of Asia through the myria…
Travel & Tourism
Flavors Of Philly: Putting Philly Restaurants on the Map
Philadelphia instantly brings to mind thoughts of cheesesteak perfection and warm, soft pretzels…
Travel & Tourism
Fliggy Single's Day
China's Single's Day serves as world's largest online shopping event, with 2017 observing a record-…
Travel & Tourism
Get Packing!
Board games are a popular and timeless tradition during the holidays. Their primary function is to …
Travel & Tourism
I LOVE NEW YORK - Travel and Tourism - I LOVE NEW YORK, GLOW
After conducting extensive consumer research, we found that New York State's endless array of uniqu…
Travel & Tourism
NYC & Company
True York City is an integrated campaign designed to attract Travelers: those who come here for a …
Travel & Tourism
Office Souvenirs
91% of all American adults say their favorite memories come from vacations. And yet, in 2017 more t…
Travel & Tourism
SeekDeeper
We wanted to get on the radar of young, tech-savvy travelers by using nontraditional means, driven …
Travel & Tourism
Spike and Carnival Present: Lip Sync Battle
Carnival Cruise Line, a new marketing partner to Viacom, wanted to kick off their 2017 cruise seaso…
Travel & Tourism
The Germany Travel Show
The German National Tourist Board is faced with the challenge of coming up with new ways of present…
Travel & Tourism
Travelzoo and Tourism Ireland Digital Partnership (@tourismireland #GoToIreland#loveireland)
On March 3, 2017, Global travel deals publisher Travelzoo announced a digital partnership with Tour…
Travel & Tourism
WestJet Christmas Miracle: 12 Flights of Christmas
At a time of year when stress levels run high for travellers, WestJet aspired to spread the joy of …