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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Foreign Language Campaign Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign NEW! Rebrand Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting Email & Newsletter Episodic NEW! Meme, GIF, & Emojis Micro-Site Single Post or Activation Use of Viral Content User-Generated Content

Design

Animation Art Direction Audio & Music Brand Identity Brand Redesign Generative AI Graphic Art Images Website/App

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Creator & Influencer Partnerships

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Platforms & Technology

Artificial Intelligence Extended Reality Facebook Immersive Instagram Interactive Content LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Podcast

Art & Culture Podcast Branded Podcast Business Podcast Health & Wellness Podcast Lifestyle & Entertainment Podcast News & Politics Podcast Other Podcast Genres Podcast Mini Series Sports Podcast Technology and Education Podcast True Crime & Documentary Podcast

Strategy & Engagement

Brand Partnership Call to Action Community Engagement Creative Use of Technology CTV/OTT Data & Insights Earned Media Event & Experiential Gamification GEO (Generative Engine Optimization) NEW! Humor Innovative Media Buying Strategy Integration with Traditional Media Internal Communications Micro-Influencer Strategy Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Documentary Feature Film Featurette or Behind The Scenes Video Instructional Video Live Video Long Form Video Medium-Length Video Music Video Product Feature Video Short Form Video Vertical Video Video Ad Video Series

Shorty Awards Entries

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finalist
The Center, Rockefeller Center's Magazine
Big Human, Rockefeller Center’s digital agency of record, has been overseeing the strategy and exec…
Micro-Site
finalist
The Challenge Is in the Moment: The Time Is Always Now
The primary objectives of the Innocence Project's 2023 annual report, "The Challenge Is in the Mome…
Consumer Brand, Gamification
winner
audience honor
The Charmin Deuce Destroyer
Proctor & Gamble’s Charmin believes that everyone should enjoy the go; however, while the product i…
X (formerly Twitter)
winner
The Cheeky Strategy: Universal Destinations on X/Twitter
We're a fun brand. Seriously, just look out of our office windows and you can see roller coasters. …
Restaurants
finalist
The Cheesecake Factory - National Cheesecake Day
Each year The Cheesecake Factory celebrates the best day of the year – National Cheesecake Day – by…
Earned Media, Meme, GIF, & Emojis, Real Time Response
finalist
silver honor
audience honor
The Cheesecake Factory x Travis Kelce: Fashion Icons
The Cheesecake Factory intercepted the NFL playoffs conversation by noticing the striking resemblan…
Multicultural Community Engagement
finalist
The Chi
Welcome to The Chi, a SHOWTIME original series from creative powerhouses Lena Waithe and Common, wh…
TikTok Presence
finalist
The Chi
The Chi’s season 6 part 2 social goal was to outperform the metrics from season 6 part 1. This incl…
Data & Insights
finalist
The Chi
The Chi’s season 6 part 2 social goal was to outperform the metrics from season 6 part 1. This incl…
Launch Campaign
finalist
audience honor
The Chocolate Bar by Baileys Chocolate
Baileys is an iconic liquor cabinet staple that is known for being a cozy addition to your coffee. …
Instagram Partnership
finalist
gold honor
audience honor
The Chocolate Bar by Baileys Chocolate
Baileys is an iconic liquor cabinet staple that is known for being a cozy addition to your coffee. …
Email & Newsletter
finalist
The CHRO Compass
In recent years, HR leaders face growing demands spanning DEI, pandemic response, and AI. With thes…
Retail & E-Commerce
finalist
The Chubbies Man Model Search
Chubbies, the weekend menswear company known for loud shorts with a bold 5.5" inseam, is a brand…
Data Visualization
finalist
gold honor
The Circular Cities Barometer
Holcim, which has been in the forefront of thinking regarding the concept of circular cities, recog…
Interactive Content
finalist
bronze honor
The Citadel Network: Meta Chatbot Experience
Starring Richard Madden and Priyanka Chopra Jonas, Citadel is an epic Amazon MGM Studios original s…
Short Form Video
finalist
The Citi Double Cash Card #Literally Cinemagraphs
The Citi Double Cash card launched a new campaign early in 2016 that set out to build upon the succ…
Instagram Story
finalist
The Citi JOYTM Ball Pit: BuzzFeed Live Instagram Stories
2017 marked the launch of a bold, new Citi brandcampaign challenging "how a bank can make you feel.…
Consumer Brand
finalist
The Clorox Ick Awards
Spontaneity creates some of the life's most memorable moments. It also creates some of life's bi…
Sports & Health Podcast
finalist
The Colin Cowherd Podcast
The Volume continues to find new ways to engage with fans, changing how they consume sports content…
Family and Parenting
winner
The colorable packaging
The main goal of the activation was to promote the launch of the new Danonino No Added Sugars, a ne…
Entertainment
finalist
The Come Up
'The Come Up' is a social-first series that highlights trending and emerging artists by showcasing …
Long Form Video
finalist
audience honor
The Commencement
Graduation day. The moment your name is called on stage, diploma about to be gripped proudly in han…
Comedy Podcast
finalist
The Comment Section
Drew's main objective in creating The Comment Section is to drive candid discussion with well-known…
Public Service Announcement
finalist
The Connecting Power of Music: Tony Bennett and Lady Gaga Join Forces to Fight Alzheimer's
As one of only a few artists to produce chart-topping records every decade since the 1950s — totali…
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