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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

Shorty Awards Entries

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Your search returned 273 entries

Food & Beverage, Multi-Platform Campaign, Multi-Platform Campaign, Multicultural Community Engagement, Real Time Response, Spokesperson
winner
silver honor
bronze honor
New Jingle for a New Era
The events of summer 2020 sparked a nationwide reckoning on racial injustice, exposing deep-seeded …
Food & Beverage
NotCo NotMilk™
NotCo, a cutting-edge food-tech company, came to us to promote the launch of their new plant-based …
Food & Beverage
Now You're Cooking - Everyday
'Now You're Cooking - Everyday' was a 3-day live stream cooking event, hosted on Tumblr, created to…
Multi-Platform Campaign, Food & Beverage
Nutella & Social Media: A Perfect Pairing
Nutella: Social Experience Lots of people know Nutella, but not many know it isn't just for toast…
Food & Beverage
winner
Ore-Ida x Napoleon Dynamite: TOT-PROTECTING PANTS
As the original inventor of Tater Tots, Ore-Ida has been a household name for decades, dominating t…
Food & Beverage, Polls & Surveys
winner
Oscar Mayer Hotline
Oscar Mayer is a storied brand that's been around for generations. Nearly everyone has their famou…
Real-Time Response, Instagram, Food & Beverage
Papa John’s Custom NFL Team Pizzas
Objective: Showcase the partnership between Papa John's and the NFL in a unique way and launch the …
Consumer Brand, Humor, Food & Beverage, Video
finalist
Party Hard Moms
Hefty was launching a new crack resistant party cup and wanted to target moms, giving them permissi…
Twitter Campaign, Vine, Real-Time Response, Food & Beverage, Sports
Peperami World Cup
Food & Beverage, Multi-Platform Campaign
Pepsi + Empire 2.0
Building upon our successful year-one relationship with Fox's Empire, we aimed to develop a complet…
Augmented Reality, Branded Content, Creative Use of Technology, Food & Beverage, Emerging Platform Partnership, Mobile Campaign, Sports
finalist
Pepsi Made For Football Watching
After a difficult 2020 NFL Season, Pepsi wanted to find a way to reunite Football fans with their f…
Contest or Promotion, Ambassador & Celebrity Campaign, Snapchat, Food & Beverage
Pepsi Max Break the Ice on Snapchat
Food & Beverage, Integrated Campaign, Location-Based Experience
Pizza Hut & Rooster Teeth Live Events Program
The goals and objectives for the 2016 partnership were to grow Pizza Hut's presence within the gami…
Food & Beverage
Pizza wHut?!: Lil Jon Campaign
Pizza so good it makes you say - Pizza wHut?! To highlight Pizza Hut’s flavor innovation, the “Pizz…
Food & Beverage, Multi-Platform Campaign, Emerging Platform
finalist
gold honor
bronze honor
audience honor
Pockets 4 Bits: Gamer Snacks Level Up
Hot PocketsⓇ is a 40-year-old brand with wide recognition. During those four decades, the brand has…
Food & Beverage
finalist
gold honor
audience honor
Popeyes - Chicken Wars
The objective of this campaign was to increase the hype—and therefore sales—around Popeyes first Ch…
Food & Beverage
Popeyes Crave Off
Increase awareness of Popeyes limited-time $5 Big Box.
Food & Beverage
finalist
Popeyes Marinating Machine
Popeyes chicken is delicious–this is a fact. But few know it's because they marinate their chicken …
Food & Beverage, Rebrand Campaign, Short Form Video
Pure Life Celebrates Chosen Families
For over 30 years, Pure Life has provided healthy hydration for, and been trusted by, families acro…
Food & Beverage, Branded Content, Storytelling
winner
audience honor
Rice Krispies Treats® Love Notes
Back-to-school is a cluttered time with a multitude of brands fighting for mindshare. It is also an…
Food & Beverage, Multi-Platform Partnership, Branded Content, Short Form Video
finalist
audience honor
Rise to the Occasion: A Pizza Anthem
January and February are the most competitive months for football teams – and for pizza – with more…
Contest or Promotion, Food & Beverage
Rollin With Juju
The Pepsi “Made for Football Watching” campaign brings audiences the Fall sports action amidst an a…
Education, Entertainment, Food & Beverage, Instructional Video, Meme & GIFs, YouTube, YouTube Presence
finalist
Rosanna Pansino
Food & Beverage, Branded Content
Royal Basmati Social Media Content
When we began working with Royal Basmati Rice, they had no established online presence whatsoever. …
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