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THE 14TH ANNUAL SHORTY AWARDS
The Shorty Awards honor the best of social media and digital. View this season's finalists!
Campaign
Awareness Campaign
Corporate Social Responsibility Campaign
Diverse-Owned Businesses Campaign
Fundraising Campaign
Global Campaign
Integrated Campaign
Local Campaign
Multi-Platform Campaign
Multicultural Campaign
On a Shoestring Campaign
Pro Bono Campaign
Social Movement Campaign
Content & Design
Audio & Music
Brand Voice
NEW!
Branded Content
Branded Series
Documentary Short
Email & Newsletter
NEW!
Feature Film
Gamification
NEW!
Images
Interactive Content
Long Form Video
Medium Length Video
NEW!
Micro-site or Blog
Podcast
Research Reports
Short Form Video
Video Series
Cause
Animal Rights & Welfare
Arts & Culture
Conservation & Preservation
Disability Awareness
Diversity, Equity & Inclusion
Emergency Relief
Environment & Sustainability
Fight Poverty
Gender Equality
Human Rights
Immigration & Refugees
Learning & Development
LGBTQ+
Mental Health
Multi-Cause Initiative
Other Causes
NEW!
Public Health
Public Safety
Racial Equality
Responsible Consumption & Production
Responsible Technology
NEW!
Social Justice
Youth & Family
Industry
Automotive
Business to Business
Consumer Brands
Education
Entertainment
Fashion & Beauty
Financial Services
Food & Beverage
Government & Politics
Healthcare & Pharma
Hospitality & Travel
Lifestyle & Wellness
News & Media
Non-Profit
Other Industry
NEW!
Retail & E-Commerce
Sports
Technology
Partnerships
Brand Partnership
NEW!
Corporate-Community
Influencer, Creator & Celebrity
Nonprofit Partnership
Other Partnerships
NEW!
Platforms & Technology
Extended Reality
Gaming
Generative AI
Instagram
LinkedIn
Other Platforms
TikTok
YouTube
Special Project
Special Project
Strategy & Engagement
Call to Action
Community Engagement
Contest or Challenges
Data & Insights
Earned Media
Event & Experiential
Guerrilla Marketing
Integration with Traditional Media
NEW!
Paid Media
PSA
Single Post
Storytelling
Use of Viral Content
NEW!
User Generated Content
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Shorty Awards Entries
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Your search returned 273 entries
Food & Beverage
Ruby Tuesday's "Shy Girl"
The Garden Bar is Ruby Tuesday's differentiator within the competitive casual dining industry, a…
Branded Series
,
Food & Beverage
,
Mobile Campaign
,
Multi-Platform Campaign
S.Pellegrino Presents: "Our Food, Our Stories" with Kristen Kish
The holiday season is a key moment for S.Pellegrino, which has long held a place on consumers’ holi…
Food & Beverage
,
Local Campaign
,
Physical and Digital Convergence
finalist
bronze honor
SAVOUR
Hellmann’s Spicy Mayo had launched in 2021 in an already crowded category. We had to re-introduce o…
Food & Beverage
Say it with a Kiss
KISSES has traditionally played a safe place in owning the holiday season, focusing so heavily on t…
Food & Beverage
,
Food & Beverage
,
Instagram Presence
,
User-Generated Content
finalist
Shake Shack App Redesign
In December 2018, Shake Shack relaunched the Shack App, in collaboration with development agency Fu…
Food & Beverage
Share It Forward with Coca-Cola at Walmart
While Millennials represent a key advertising target for Coca-Cola, the company brand messaging at …
Food & Beverage
ShopRite Social Video Series: A Snackable, Shoppable Success!
Our core objective was to position ShopRite grocery stores, and ShopRite Own Brands products, to ap…
Food & Beverage
Sing To Pay
Background Oscar Mayer, America’s most iconic meat company is all about sparking smiles. From …
Animation
,
Branded Content
,
Comedy Video
,
Food & Beverage
,
Humor
,
Insights & Trends
,
Multi-Platform Campaign
,
Short Form Video
,
Video Ad
finalist
gold honor
audience honor
Sleepytime Bear
The Celestial Seasonings brand, while iconic and trusted in the tea category, didn’t resonate as mu…
Most Creative Use of Technology
,
Food & Beverage
,
Wine, Beer & Spirits
Small Batch Beer Co. Integrated Campaign
Small Batch Beer Company had a vision to brew unique and creative beers using only a one-barrel sys…
Data Visualization
,
Most Creative Use of Technology
,
Food & Beverage
,
Wine, Beer & Spirits
finalist
Small Batch Beer Co. Website Redesign
All too often bar and restaurant websites are just static menus in digital form. Brew pubs list …
Food & Beverage
,
Social Commerce
So Yummy & Bob Evans Farms "Rise, Shine & Dine" Campaign
So Yummy partnered with Bob Evans Farms to create innovative co-branded content that cuts through t…
Food & Beverage
Social Studies x Truly Margarita
Truly celebrates life’s adventures that are just around the corner – waiting to be opened – just li…
Food & Beverage
,
Integrated Campaign
Sonic Transformers
The partnership of Paramount Pictures and the then-new Transformers: The Last Knight movie provided…
Earned Media
,
Food & Beverage
finalist
Souplings
The Souplings campaign was designed to generate significant buzz and engagement across earned and…
Food & Beverage
,
TikTok Partnership
,
Paid & Amplification
,
TikTok
,
Vertical Video
finalist
Splash Blast TikTok Campaign & #TheSplashDance Challenge
The Splash brand approached The Lab in 2021 with a problem to solve. As a brand that has been in ma…
Food & Beverage
SpongeBob SquarePants Where's Gary? Getaway Sweepstakes
It’s imperative to develop fresh content for both the large and engaged fanbase as well as our reta…
Food & Beverage
,
Multi-Platform Campaign
,
Hashtag
,
Call to Action
finalist
bronze honor
Starbucks Brings the #GoldLife to Millions of Customers
In January 2016, Starbucks had one of the best loyalty programs in the world. Eleven million member…
Influencer & Celebrity Campaign
,
Food & Beverage
Starbucks Frappuccino Summer of Fun
While Starbucks is a category and market leader, the summer beverage landscape is increasingly crow…
Art Direction
,
Graphics
,
Food & Beverage
,
Native Advertising
finalist
Starbucks Happy Hour
Starbucks is a morning essential, but not necessarily an afternoon destination. In order to drive …
Food & Beverage
,
Multi-Platform Campaign
Starbucks Holiday Red Cups Return
In a particularly fragmented holiday season, Starbucks wanted to generate and sustain excitement fo…
Twitter
,
Twitter Campaign
,
Consumer Brand
,
Tumblr Campaign
,
Animated GIFs
,
Food & Beverage
winner
silver honor
Starbucks Pumpkin Spice Latte Fall 2014
In 2003, Starbucks' Pumpkin Spice Latte (affectionately known as PSL) emerged on the scene and quic…
Food & Beverage
,
Online Community
,
Facebook Live
,
Live Streaming Video
finalist
Starbucks Pumpkin Spice Latte Hatch
To some very dedicated Starbucks Pumpkin Spice Latte (PSL) fans, fall is all about the annual retur…
Food & Beverage
finalist
Starbucks: PSL 20th Anniversary
Every year for the past two decades, the Pumpkin Spice Latte (“PSL”) at Starbucks marked the unoffi…
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