THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign NEW! Campaign by Diverse-Owned Businesses NEW! Global Campaign Integrated Campaign Launch Campaign NEW! Local Campaign Mobile Campaign Multi-Platform Campaign Rebrand Campaign NEW! Regional Campaign NEW! Social Good Campaign

Content and Media

Blog & Micro-blog Branded Content Branded Series Clapback Contest or Promotion Data Visualization Email NEW! Emojis Filter/Lens Hashtag Meme & GIFs NEW! Micro-site NEW! Native Advertising Single Post or Activation User-Generated Content Voice

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images Sound NEW! UX/UI Visual Effects

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Emerging Platform Partnership Facebook Partnership Instagram Partnership Multi-Platform Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality NEW! Immersive Interactive Content NEW! NFTs NEW!

Overall Presence

Facebook Presence Instagram Presence Instant Message Presence NEW! LinkedIn Presence Multi-Platform Presence Other Platform Presence NEW! TikTok Presence Twitter Presence YouTube Presence

Single Platform

Facebook Instagram LinkedIn Other Platform NEW! TikTok Twitter YouTube

Strategy & Engagement

Brand Partnership NEW! Call to Action Chatbots Community Management Creative Use of Technology Customer Service Earned Media NEW! Employee Engagement Event & Experiential NEW! Fundraising Gamification Globalization Humor Innovative Media Buying Strategy NEW! Insights & Trends Integration with Live Television LGBTQ Community Engagement Localization Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring NEW! Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response Search NEW! Shopping Storytelling Takeovers

Podcast

Art & Culture Podcast NEW! Branded Podcast Comedy Podcast NEW! News & Politics Podcast NEW! Other Podcast Genres NEW! Podcast Mini Series Science & Technology Podcast NEW! Sports & Health Podcast NEW! True Crime & Documentary Podcast NEW!

Video

360 Video Animal Video NEW! Comedy Video Dance Video NEW! Featurette or Behind The Scenes Video NEW! Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Product Feature Video NEW! Short Form Video Stories Unboxing Video NEW! Vertical Video Video Ad Video Series NEW!

From the 14th Annual Shorty Awards Animation

This award honors the most creative and effective use of animations in a social media or digital marketing campaign.

See previous winners and honorees here.

Winner

Animation
winner
Cannabis in Common
For the first. time. ever. the federal legalization of cannabis was actually in our sights in 2021 …

Finalist

Animation
finalist
Behind Every Name: Animated Personal Stories from the Holocaust
A 2020 survey revealed that 41% of young Americans did not know that 6 million Jews were murdered d…

Nominees

Animation
#MetKids Microscope
#MetKids Microscope was developed as a way to create, share, and encourage STEAM education for stud…
Animation
A Lenovo TrackPoint Halloween
Over the past 2 years, Lenovo’s Worldwide Corporate Social Media Team made the decision to bring a …
Animation
ALTER EGO Avatar Transformations
In 2021, FOX Entertainment launched the world’s first-ever avatar singing competition series. Using…
Animation
finalist
Behind Every Name: Animated Personal Stories from the Holocaust
A 2020 survey revealed that 41% of young Americans did not know that 6 million Jews were murdered d…
Animation
winner
Cannabis in Common
For the first. time. ever. the federal legalization of cannabis was actually in our sights in 2021 …
Animation
Chicago Fire FC Crest Project
After it became clear the Chicago Fire's initial brand redesign in 2019 was not successful, the Clu…
Animation
Comedy Central's Tales from the Trip
Comedy Central gives audiences access to a world of super funny, personally relatable, culturally r…
Animation
Fenty Skin's Innovation on ASMR
After a monumental year launching Fenty Skin during a pandemic, driving global awareness, and creat…
Animation
Foot Locker Flow Original
Foot Locker set our distinctively celebrate Latinx Heritage Month and give this year’s heritage cel…
Animation
Harry Potter Magical Movie Moments
November 2021 marked twenty years since The Boy Who Lived made his on-screen debut in Harry Potter …
Animation
Invisible Universe: Your New Favorite Animations on Social Media
What do Serena Williams, Jennifer Aniston, Karlie Kloss, Dani Alves, and the D’Amelio family have i…
Animation
KiwiCo
KiwiCo offers hands-on STEAM projects that put the FUN in learning the FUNdamentals of the universe…
Animation
Shyn – Pearly Whites
Shyn is a new, Black-owned oral hygiene brand that wanted to address the pink elephant in the room …
Animation
audience honor
Sleepytime Bear
The Celestial Seasonings brand, while iconic and trusted in the tea category, didn’t resonate as mu…
Animation
VOA Unpacked: Life as a Refugee
Today, civil strife, ethnic conflicts, political repression, dire economic conditions, and climate …
Animation
“The History of…” Content Series
In 2021, FOX ENTERTAINMENT launched a first-of-its-kind, high-stakes and fast-paced half-hour game …