THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Awareness Campaign Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Platform Campaign Multicultural Campaign On a Shoestring Campaign Pro Bono Campaign Social Movement Campaign

Content & Design

Audio & Music Brand Voice NEW! Branded Content Branded Series Documentary Short Email & Newsletter NEW! Feature Film Gamification NEW! Images Interactive Content Long Form Video Medium Length Video NEW! Micro-site or Blog Podcast Research Reports Short Form Video Video Series

Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees Learning & Development LGBTQ+ Mental Health Multi-Cause Initiative Other Causes NEW! Public Health Public Safety Racial Equality Responsible Consumption & Production Responsible Technology NEW! Social Justice Youth & Family

Industry

Automotive Business to Business Consumer Brands Education Entertainment Fashion & Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Non-Profit Other Industry NEW! Retail & E-Commerce Sports Technology

Partnerships

Brand Partnership NEW! Corporate-Community Influencer, Creator & Celebrity Nonprofit Partnership Other Partnerships NEW!

Platforms & Technology

Extended Reality Gaming Generative AI Instagram LinkedIn Other Platforms TikTok YouTube

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Data & Insights Earned Media Event & Experiential Guerrilla Marketing Integration with Traditional Media NEW! Paid Media PSA Single Post Storytelling Use of Viral Content NEW! User Generated Content

From the 15th Annual Shorty Awards Instructional Video

This award honors the most creative use of an instructional video in a social media or digital marketing campaign. Eligible work includes short explainers/lectures, DIY tutorials, life hacks, cooking and recipes, and advice videos.

See previous winners and honorees here.

Winner

Instructional Video
winner
Panasonic LUMIX
Do what you love, the saying goes, and you’ll never work a day in your life. But how does one turn …

Finalists

Instructional Video
finalist
gold honor
Cooking with Pixar | Turning Red
We wanted to drive Turning Red viewership on Disney+ by creating an engaging video that could bring…
Instructional Video
finalist
silver honor
Get The Scoop On Great Ice Cream With Karo® Corn Syrup
Every holiday season home bakers stock up on Karo® Corn Syrup to make family favorites like pecan p…
Instructional Video
finalist
bronze honor
How To Undo with Mike Montgomery
You can find a how-to video for almost anything you want to learn. But what if you mess up while yo…
Instructional Video
finalist
audience honor
Science of Star Trek with Dr. Erin MacDonald Series
Paramount+’s “Star Trek: Prodigy” is an adventurous animated television series that gives brings th…
Instructional Video
finalist
Skillshare & Morgan Harper Nichols: Mindful Digital Art
From the start, Morgan Harper Nichols’ art has been inspired by the stories, people, and places aro…
Instructional Video
finalist
Start Here
The world is complicated. The news doesn’t have to be.  Start Here is the flagship online explai…

Nominees

Instructional Video
Inspiring Creators with the Motorola Edge
One of the many features consumers consider when purchasing a smartphone is the camera quality. The…
Instructional Video
Mighty Thor War Table Deep Dive
The War Table for Mighty Thor is a deep dive for players to find out all about Jane Foster, the Mig…
Instructional Video
Rosanna Pansino
Instructional Video
“That’s How You Do Book Fair” Video Explainer Series
It’s the best day of the school year. But the Scholastic Book Fair couldn’t happen without the teac…